Protein drinks - Articles - Page 7

Category Focus

Sports and protein drinks experience modest growth

Brands release low- and no-sugar options to keep up with trends

April 21, 2020

Although the sports and protein drinks category isn’t necessarily hitting it out of the park, the category nevertheless is “rounding the bases” with modest growth.

Ingredient Spotlight

New plant-based beverages increase 58% in marketplace

Ingredient suppliers release new protein solutions

Barbara Harfmann

April 12, 2020

The plant-based trend has evolved from niche to mainstream as plant-based ingredients from soy and almonds to newer options like pea, chickpea, oat and rice are being used in a multitude of products.

Nestlé USA takes multi-pronged approach to new product development

Beverage manufacturers addresses protein, cold-brew coffee trends

Jessica Jacobsen

April 2, 2020

During his lifetime, Apple Co-founder Steve Jobs had a bevy of statements that have been used to inspire entrepreneurs across the globe. One that is commonly referenced is when he stated, “I want to put a ding in the universe.” In the beverage industry, innovators are leaving their mark by creating a more convenient universe through new product development.

Rockin’ Protein Plus

March 12, 2020

Shamrock Farms recently launched Rockin' Protein Plus, a 12-ounce ready-to-drink beverage that combines the benefits of protein and superfruits with Shamrock Farms milk.

Premier Protein

March 6, 2020

This month, Premier Protein is launching its first protein shake with the added benefit of caffeine: Café Latte.

Ascent Recovery Water

February 20, 2020

Ascent, a wholly owned subsidiary of Leprino Foods, launched Recovery Water, a water-based beverage that pairs high-quality protein with electrolytes to help athletes optimally recover post-workout, it says.

Plant-based options gain consumer appeal

Dairy proteins remain most utilized source in fortification

Stephanie Cernivec

November 14, 2019

In the past, consumers generally designated protein for bodybuilders and athletes. Today, it’s seen as an essential part of the average person’s daily diet.

Garden of Life Sport Protein Drink, Organic Protein Plant-Based Drink

October 28, 2019

Garden of Life launched a line of four ready-to-drink protein drinks.

Performance beverage-makers tailor offerings to everyday consumers

Category sees more hybrid, cross-functional beverages

Taylor Karg

October 10, 2019

Many are turning to sports and performance beverages to help them keep up with the demand of their everyday lives.

ALOHA Protein Drinks - Beverage Industry

2019 State of the Beverage Industry: Sports drinks with protein and organic content in demand

Category experiences increased competition from hybrid beverages

July 15, 2019

Market analysts remain mixed about the performance beverage category's ability to regain positioning as more factions have emerged within the beverage market.