Reach3 Insights found that consumers evaluate beverages on far more than taste, considering factors such as function, wellness, convenience, ingredients and the role a drink plays in a particular moment.
Although moderation trends have elevated non-alcohol beer’s standing, analysts highlight that taste and supporting choice will keep the segment growing.
Lyre’s Non-Alcoholic Spirits announced the launch of its new packaging design and rebrand, set to debut globally on eCommerce in Q4 2025, rolling out in select markets in early 2026.
In an October report from Leger it highlights that holiday tables are a window to a host of insights including exploration, mindful indulgence and socializing as well as emotional touchpoints.
Group Publisher Douglas J. Peckenpaugh reflects the changes within the beverage market as Beverage Industry nears its 80th anniversary and highlights the growing non-alcohol beverage market.
In the on-premise channel, proprietors are striving to strike a balance as beverage alcohol consumption fluctuates and consumers take a closer look at quality as well as value.
On Demand In Beverage Industry’s annual State of the Industry: The Non-Alcohol Beverage Market, analysts at S&D Insights LLC provide an in-depth look at the past year and what the future holds for them in 2026.