Items Tagged with 'protein'

With convenience and wellness trends driving interest in the creamers and dairy drinks markets, experts note that these segments are benefiting from consumers’ desire for beverages that are naturally nutritious.

A Numerator survey finds 78% of U.S. households surveyed reported paying some attention to protein in their diets. To support protein needs, beverage-makers are offering more ways to deliver the macro nutrient.

With protein popping up in more places, it would be hard to deny the power of protein in today’s new product development.

PepsiCo announced details about many of the beverage portfolio innovations in the protein space, which are slated to debut in 2026.

Shaklee, a global pioneer in science-backed wellness and nutrition, introduced its latest innovation: Shaklee Sparkling Protein.

In this year’s State of the Industry report, experts share how the sports and protein drink market appeals to more than just athletes with its association to health and wellness, functional trends. 

gutzy Organic is expanding its range with two new Prebiotic Plant Protein Smoothie Pouches: Tropical Mango and Cherry Berry Acai.

With health and wellness trends continuing to prompt innovation across beverage categories, experts highlight how the sports and recovery drink markets are catering to consumers’ evolving need states.

Whole Moon introduced its new coconut milk: Coconut, a creamy and refreshing addition to its innovative lineup, it says.

Experts share how the plant proteins market has performed and express which proteins work best in varying beverage formulations.