Articles by Staff Beverage Industry

San Diego-based Suja Life, a leading functional wellness platform and parent company of Suja Organic and Vive Organic, announced its acquisition of soda brand Slice. 

Two years following the announcement of its acquisition by Sapporo U.S.A., San Diego-based Sapporo-Stone Brewing unveiled the near completion of phase one of its expansion project at its Escondido brewery. 

By expanding into a shandy, Bell’s can reach new consumers with a flavor-packed twist on a classic that can be enjoyed while supplies last.

Expanding its executive team, O’Neill hired Maeve Pesquera, executive vice president of luxury, to lead the luxury wine portfolio.

Los Angeles-based ZenWTR, renowned for its premium vapor distilled alkaline water, and Travis Kelce, three-time Super Bowl champion, have joined forces to unveil a new national campaign: Find Yours.

The portfolio of Punk Bunny features a variety of full-flavor roasts, each with a name nodding to the band: Father of All…Dark Roasts, Soundcheck, Last Ride In and Light Club.

PLEZi Nutrition, the public benefit company co-founded by former First Lady Michelle Obama, announced its official partnership with renowned actress and global advocate Kristen Bell as an investor and brand partner. 

The Coca-Cola Co., Atlanta, announced the launch of Coca-Cola Lens, an insights platform focused on growth, and designed to empower operators in the foodservice and retail industries to make data-driven decisions. 

On the heels of Kathy Hilton’s musical debut in SMASH TEA PARTAY: A Smirnoff ICE Musical, the reality TV star and Smirnoff ICE are back to spill the tea on the brand’s latest flavor offerings of Smirnoff ICE SMASH Tea.

Just in time for summer, Sazerac Co., Louisville, Ky., unveiled The Spritz, a ready-to-drink (RTD) cocktail offering inspired by the classic namesake cocktail.