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Home » Authors » Lauren Sabetta

Articles by Lauren Sabetta

 the Táche Three-Ingredient Original Unsweetened Pistachio Milk

2026 State of the Beverage Industry: Dairy alternative market shifts gears

Nutrition, sustainability trends impact plant milks
Sabetta-Lauren.jpg
Lauren Sabetta
July 13, 2026

This year’s State of the Industry report on dairy alternatives notes that although the dairy alternative beverage market has slowed, brands within this space are evolving, influenced by consumer demand for broader functional benefits.


Read More
Lucky Energy Slush

2026 State of the Beverage Industry: Energy drinks, shots market embraces innovation, functionality

Consumers look to energy drink category for functional benefits
Sabetta-Lauren.jpg
Lauren Sabetta
July 10, 2026
This year’s State of the Industry report on energy drinks notes that although energy drinks are evolving to meet consumers’ broader wellness expectations, the traditional shot format is struggling to keep pace.
Read More
Venturi Bold Brew - Strawberry Hibiscus

2026 State of the Beverage Industry: Coffee remains consumers’ staple beverage

Variety, convenience prompt coffee market growth
Sabetta-Lauren.jpg
Lauren Sabetta
July 9, 2026
This year’s State of the Industry report on coffee and RTD coffee highlights that despite market volatility in supply chains and pricing, variety, convenience, and premiumization trends are driving category growth.
Read More
Clean Simple Eats Frosted Lemonade Clear Protein Soda

Consumers’ interest in clean label on the rise

Beverage-makers turn to system-based solutions for clean label formulation
Sabetta-Lauren.jpg
Lauren Sabetta
July 1, 2026

With rising interest in clean label products, experts note that consumers are paying closer attention to beverage labels, favoring products that provide more transparency and offer simpler ingredients.


Read More
Single-serve energy drink mix sticks in strawberry coconut, orange, and blueberry lemonade flavors, formulated with vitamins, minerals, and zero sugar.

Consumers seek more than hydration from drink mixes

Flavors, function and convenience remain key drivers for drink mixes
Sabetta-Lauren.jpg
Lauren Sabetta
June 25, 2026

The performance by the drink mixes market is due mainly to health and wellness benefits, lifestyle alignment and flavor expansion, experts detail.


Read More
McDonald's introduced six new specialty drinks on May 6, 2026

Foodservice combats challenges with innovative offerings

Flavor options, limited-time creations drive consumer interest in competitive market
Sabetta-Lauren.jpg
Lauren Sabetta
June 23, 2026

Despite inflation and sociopolitical factors, experts highlight how the foodservice channel is leaning into value, quality, and new offerings to meet consumers where they’re at.


Read More
These commercial glass door refrigerators are stocked with a variety of beverages, including sodas and wines.

Circana New Product Pacesetters reveals shift in how consumers discover, choose products

Beverages remain the leading force among new product launches, research shows
Sabetta-Lauren.jpg
Lauren Sabetta
June 19, 2026

Circana unveils 2025 New Product Pacesetters as top innovations drive $6.2 billion in year-one sales.


Read More
the first recyclable aluminum K-Cup pods

Cambio Roasters unleashes recyclable aluminum K-Cup pods

Coffee company’s third bottom line aims to make world a better place
Sabetta-Lauren.jpg
Lauren Sabetta
June 10, 2026

Kevin Hartley, founder and CEO of Cambio Roasters, set out with a vision and determination to jolt the coffee world with recyclable aluminum K-Cup pods. 


Read More
Evolution Fresh organic teas featuring cold-pressed juices

Health and wellness remain central to tea, RTD tea market growth

Functional attributes prompt growth for RTD tea
Sabetta-Lauren.jpg
Lauren Sabetta
June 2, 2026

When it comes to the tea and RTD tea market, experts highlight that the category’s growth is fueled by the consumer desire for healthy beverage options.



Read More
new Sparklers from Clean Juice, a limited-time lineup of sparkling beverages made with real fruit juice and sparkling water

Functionality, treat inspiration at the heart of flavor trends

Consumer demand for indulgent, healthy drinks prompts innovation
Sabetta-Lauren.jpg
Lauren Sabetta
May 28, 2026

As consumer demand for indulgent beverages that still support wellness goals increases, experts highlight how flavor systems are delivering on richness, balance, as well as a function.


Read More
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