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Home » Authors » Lauren Sabetta

Articles by Lauren Sabetta

Evolution Fresh organic teas featuring cold-pressed juices

Health and wellness remain central to tea, RTD tea market growth

Functional attributes prompt growth for RTD tea
Sabetta-Lauren.jpg
Lauren Sabetta
June 2, 2026

When it comes to the tea and RTD tea market, experts highlight that the category’s growth is fueled by the consumer desire for healthy beverage options.



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new Sparklers from Clean Juice, a limited-time lineup of sparkling beverages made with real fruit juice and sparkling water

Functionality, treat inspiration at the heart of flavor trends

Consumer demand for indulgent, healthy drinks prompts innovation
Sabetta-Lauren.jpg
Lauren Sabetta
May 28, 2026

As consumer demand for indulgent beverages that still support wellness goals increases, experts highlight how flavor systems are delivering on richness, balance, as well as a function.


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a 12-ounce can of Spindrift Spiked Strawberry Lemonade sparkling water

Is Gen Z really moving away from alcohol?

Survey shows beverage alcohol to be the preferred social substance among legal-drinking-age Gen Zs
Sabetta-Lauren.jpg
Lauren Sabetta
May 19, 2026

A recent NECG survey challenges the narrative that legal-drinking (LDA) Gen Zs are moving away from beverage alcohol, noting that the shifts in these consumers’ consumption habits are more about drinking differently, not less.


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Suja Digestion Drinks

What to consider when working with digestive health ingredients

Supplier’s address overcoming formulation challenges
Sabetta-Lauren.jpg
Lauren Sabetta
May 11, 2026

Given the rising consumer interest in fiber and digestive health, experts address the challenges beverage-makers should consider when working with digestive health ingredients.


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a culinary demonstration or training session hosted by ADM

Reworking formulation with ADM

Supplier highlights key trends, pillars supporting reformulation
Sabetta-Lauren.jpg
Lauren Sabetta
May 8, 2026

At ADM’s  flagship flavor facility in Erlanger, Ky., it’s all about reformulation in food and beverage to meet evolving trends.


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a modern industrial distribution center or fulfillment center

Beverage operations turn to customized conveyor systems to meet evolving trends

Packaging formats, SKU proliferation, and sustainability prompt equipment innovation
Sabetta-Lauren.jpg
Lauren Sabetta
May 4, 2026

When it comes to the use of conveyor systems in beverage operations, experts note that these systems are evolving with beverage producers pushing harder than ever for automation, efficiency and sustainability.


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the Yale direct-store-delivery system

Lift truck solutions help beverage operations navigate distribution challenges

SKU proliferation, worker safety prompts innovation
Sabetta-Lauren.jpg
Lauren Sabetta
April 29, 2026

As SKUs take up more time throughout a shift, innovative delivery solutions help operators handle any environment between truck and store shelf, all while improving efficiency.


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Popwell Blackberry Lime Prebiotic Soda

Interest in digestive health prompts beverage-makers to rise to the task

Fiber, biotic ingredients span across categories
Sabetta-Lauren.jpg
Lauren Sabetta
April 27, 2026

With growing consumer awareness of the role digestive health plays in overall well-being, experts highlight how beverages are helping to “close the gap” by offering a convenient way for consumers to meet fiber and digestive health needs.


Read More
This image appears to show a social moment in a small shop or cafe, with individuals conversing at a counter.

Consumers can’t stay away from convenience stores, data shows

Promos, impulse purchases remain c-store’s sweet spot
Sabetta-Lauren.jpg
Lauren Sabetta
April 17, 2026

Recent data from GSTV shows that despite navigating rising prices, a large majority of consumers are shopping convenience stores while seeking value and discovery.


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The image features the El Mayor Tequila Paloma to Sunset cocktail kit

Spirits market faces shifting landscape, RTDs continue to drive growth

Low- and no-alcohol, premiumization trends continue to impact market
Sabetta-Lauren.jpg
Lauren Sabetta
April 2, 2026

Despite premium-driven growth and RTD cocktails on the rise, experts highlight how the spirits market is facing real pressure from inflation, tighter consumer budgets, and a shift in consumer behavior.


Read More
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