XO The Peat Smoke Expression available for limited time
October 23, 2018
Mount Gay Rum Distilleries, a brand of New York-based Rémy Cointreau USA, unveils the first edition of the Master Blender Collection with the launch of XO The Peat Smoke Expression. The limited-edition blend is a complex amalgamation that marries the aromas of ripe bananas and toasted notes of Mount Gay XO with the salty and smoky notes coming from peated whisky casks, the company says.
Welch’s, Concord, Mass., has appointed Trevor Bynum as president and chief executive officer, effective Oct. 1. Bynum succeeds Brad Irwin, who retired after 10 years leading the organization.
Atlanta-based Focus Brands Inc. (FBI) announced the successful completion of its previously announced tender offer for all of the outstanding shares of common stock of Jamba Inc. Jamba is now a wholly owned subsidiary of FBI.
Northlake, Texas-based Farmer Bros. Co., a national coffee roaster, wholesaler and distributor of coffee, tea and culinary products, announced that it has been awarded LEED Silver certification for its recently completed headquarter office project.
The Juice Products Association has launched SipSmarter.org, a website dedicated to educating consumers about the science-backed health and nutritional benefits of 100 percent juice.
The Together Table coincides with bullying prevention
October 16, 2018
As October marks National Bullying Prevention Month, Capri Sun, a brand of The Kraft Heinz Co., Pittsburg and Chicago, has teamed up with anti-bullying nonprofit organization No Bully, to create The Together Table, the company says. The companies fashioned one long wave-shaped table that offers an alternative to kids sitting at separate tables, so no kid has to sit alone in a school cafeteria.
WX Brands, Novato, Calif., announced its purchase of the Reckless Love and Sunday Funday wine brands. Reckless Love and Sunday Funday wines join WX Brands' group of brands that include Bread & Butter, Chronic Cellars, Jamieson Ranch Vineyards, Jelly Jar and Our Daily Wines.
Welch's, Concord, Mass., launched its marketing campaign Tough as Grapes, which focuses on an audience of Gen X men with a tough and gritty look at how Welch's Grape Juice is made with one of the world's “toughest” antioxidants, the company says.
Los Angeles-based Rosa Foods, the makers of Soylent, announced that two of its ready-to-drink flavors — Cacao and Cafe Vanilla — will now be offered in an 11-ounce Tetra Pak, as part of a four-count multipack. The new packaging will retail in both Walmart and Target, which will enable the brand to reach the masses at thousands of Walmart and Target locations, the company says.
Former Red Bull UK chief executive officer (CEO) Harry Drnec is set to launch a new detox beverage line called Sober Up to help reduce the toxic effects of alcohol, boost mental clarity and help prevent hangovers, the entrepreneur says.