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Codigo1530_RosaReposado_900.jpg

George Strait launches Special Edition Double Barrel Rosa-Reposado

Packaging features singer’s famous silhouette, guitar, and signature
September 16, 2021

Codigo 1530, Amatitán, Mexico, released a special edition double barrel Rosa-Reposado with country music legend and active partner George Strait. 


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Topo Chico Hard Seltzer

Topo Chico Hard Seltzer to go nationwide in 2022

Expansion follows calls from consumers asking when it’s ‘coming to their market’
September 16, 2021

Molson Coors Beverage Co., Chicago, announces Topo Chico Hard Seltzer will officially expand product distribution nationwide starting January 2022. Building on its launch footprint of nine states and seven metro areas, Topo Chico Hard Seltzer will extend its lineup of exotic flavors to consumers in all 50 states.


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ChrissyMetz_JoyfulHeartWine_900.jpg

Chrissy Metz launches new wine brand

Joyful Heart Wine Co. rollout features 3 new wines
September 15, 2021

Renowned American actress and singer Chrissy Metz, announced the launch of The Joyful Heart Wine Co., Santa Margarita, Calif. In collaboration with award-winning winemaker Nicole Walsh, the new wine collection presents: Joyful Heart Red Blend, Joyful Heart White Blend and Limited Reserve Red Blend. 


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Pepsi Trash Talk

Pepsi Trash Talk encourages consumers talk trash, recycle

PSAs feature pro football players taking trash to recycle bins
September 15, 2021

Pepsi, a brand of Purchase, N.Y.-based PepsiCo, launched Pepsi Trash Talk, an interactive sustainability platform aimed at teaching consumers the ins and outs of recycling, with the help of an all-star lineup of trash talking NFL athletes. A series of mini public service announcements (PSAs) feature pro players in all their competitive glory ― taking the trash talk from the field to the recycling bin.


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7-Eleven Pumpkin Spice Lattes

7-Eleven stores celebrate the most cheugy season of all

Convenience store releases seasonal beverages
September 14, 2021

7-Eleven, Irving, Texas, announced its fall lineup of pumpkin-flavored coffee drinks. The Pumpkin Spice Latte obsession became a cultural phenomenon that is celebrated earlier and earlier each year and recently, has become something most would consider cheugy.



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SnyderBier

Snyder's of Hanover, Captain Lawrence Brewing release seasonal beer

SnyderBier’s Pretzel Märzen and Pretzel Frücht brewed with snack brands pretzels
September 13, 2021

To kick off Oktoberfest festivities, Snyder's of Hanover and Captain Lawrence Brewing Co. reunited to blend the iconic flavor of Snyder's of Hanover slow-baked traditional German style pretzels with Captain Lawrence's craft beers to create SnyderBier, the first-ever Snyder's of Hanover pretzel beer collection. Consumers can visit SnyderBier.com to purchase a 16-ounce, four-pack of the two unique flavors, Märzen and Frücht, while supplies last.


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Sokol Blosser

Sokol Blosser adds 2 new box wines to Evolution line

New wines also feature brands latest packaging update
September 10, 2021

Sokol Blosser Winery, Dundee Hills, Ore., is adding to its line box wines with two new 1.5-liter boxes of Evolution Chardonnay and Evolution Big Time Red.


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Stella Artois Liberte

Stella Artois introduces alcohol-free option

Stella Artois Liberté releases in select markets
September 9, 2021

Stella Artois, a brand of St. Louis-based Anheuser-Busch, introduced Stella Artois Liberté, a new 0.0% non-alcohol beer option.


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TRU Hydrate

Heather Rae Young, TRU Supplements partner on new release

TRU Hydrate Cucumber available in 50-serving container
September 9, 2021

On the heels of their most recent collaboration's success, media personality, entrepreneur and star of the Netflix show “Selling Sunset” Heather Rae Young is partnering with TRU Supplements, Los Angeles, for a second time. The duo developed TRU Hydrate Cucumber Melon, a drink mix designed to create a revitalizing beverage, it says. 


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Anheuser-Busch

Anheuser-Busch announces new US commercial structure

New leadership will further accelerate innovation, growth
September 8, 2021

St. Louis-based Anheuser-Busch announced enhancements to its U.S. commercial leadership team to further support the company's consumer-first commercial strategy. The new commercial leadership team brings more than 60 years of combined experience building brands and driving growth in the U.S. and other markets worldwide.


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