Consumers crave lower sugar beverages, but taste still reigns supreme. Learn how Cargill is helping brands leverage stevia, erythritol, and innovative sweetener blends to craft delicious, on-trend drinks.
While sugar reduction remains a priority, dairy and dairy-alternative brands must also balance functional benefits, label demands, and indulgence. Cargill’s advanced solutions help customers do all that and more.
Given that consumers are becoming more conscious of the impact stress can have on their well-being, experts note that this awareness has fueled the demand for relaxation beverages, driving market growth as people prioritize stress management.
The next time you walk down the beverage aisle at your grocery store, watch out! You may be caught in awe as you pass by the functional drinks, which are teeming with innovation as of late.
Given coffee ingredients’ versatility, experts highlight how beverage-makers are developing new products with enhanced flavors, functionalities and convenience.
Generally well-liked by a broad range of consumers, experts highlight how formulators are balancing classic flavors’ sweet profiles with functionality as taste remains king.