Alternative Drinks

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ZOA has expanded is healthy energy drink portfolio with a pre-workout supplement: ZOA+. Launching exclusively with GNC, ZOA+ reimagines the traditional powder-based pre-workout options with its zero sugar, 12-ounce ready-to-drink supplement packed with 200 mg of natural caffeine, while maintaining a fruit-forward flavor profile, the company says.

GT’s Living Foods announced the launch of its SYNERGY Peach Paradise Kombucha. Brewed with its signature organic and raw kombucha, SYNERGY Peach Paradise offers a peach and tropical red papaya profile, the company notes. 

Female-founded Luna Bay Booch, Chicago, announced the launch of a new limited-edition 6% ABV Raspberry Rose flavor to celebrate Women’s History Month. To mark the special occasion, Luna Bay Booch will donate a percentage of sales from the exclusive flavor to the Global Fund for Women. 

Health-Ade announced its newest seasonal flavor: Pineapple Creamsicle. The new flavor leverages the nostalgic and indulgent flavors of a classic creamsicle but with a tangy, bubbly twist, the company says

Chicago-based fairlife LLC, a subsidiary of The Coca-Cola Co., announced that it has surpassed $1 billion in annual retail sales. Founded in 2012, fairlife has pioneered ultra-filtration in the dairy industry through its portfolio of better-for-you products that are leading the value-added dairy category. 

Mamma Chia, Carlsbad, Calif., is getting a fresh new look for 2022. Gestalt Brand Lab has completed a comprehensive re-branding project for the chia category innovator.

The Spare Food Co. introduced its newest product: Spare Tonic, created with upcycled whey. The new Spare Tonic is an effervescent, fermented beverage that has been upcycled with 85-90% whey that would have otherwise been discarded in the production of strained (Greek) yogurt, the company says.

Chobani, New Berlin, N.Y., announced two new dairy platforms, expanding its footprint in the refrigerated aisle: Chobani Ultra-Filtered Milk, a lactose-free, protein-packed ultra-filtered milk, and Chobani Half & Half. These new items are made from locally sourced milk and like many of the company’s newest products, they come in paper-based packaging that is widely recyclable across the United States.