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    <title>Alternative Drinks</title>
    <description>Image courtesy of: 5PH (iStock / Getty Images Plus) Trend articles, new products and news related to up-and-coming categories of beverages.</description>
    <link>https://www.bevindustry.com/rss/2245-alternative-drinks</link>
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    <item>
      <title>De Soi Social Spritz </title>
      <description>De Soi, the non-alcohol drinks brand co-founded by Katy Perry, announced the launch of Social Spritz, a line of functional NA seltzers designed for all-day enjoyment.</description>
      <content:encoded>
        <![CDATA[<p>De Soi, the non-alcohol drinks brand co-founded by Katy Perry, announced the launch of Social Spritz, a line of functional NA seltzers designed for all-day enjoyment.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98751</guid>
      <pubDate>Mon, 19 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98751-de-soi-social-spritz</link>
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    </item>
    <item>
      <title>Plant milks market shows signs of maturation</title>
      <author>jacobsenj@bnpmedia.com (Jessica Jacobsen)</author>
      <description>Once an emerging entrant to the beverage market, plant-based milks have shown signs of reaching maturation.</description>
      <content:encoded>
        <![CDATA[<p>Once an emerging entrant to the beverage market, plant-based milks have shown signs of reaching maturation.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98726</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98726-plant-milks-market-shows-signs-of-maturation</link>
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    </item>
    <item>
      <title>Lawson’s Finest Liquids Sip'N</title>
      <description>Lawson’s Finest Liquids announced the launch of Sip’N, a non-alcohol IPA.</description>
      <content:encoded>
        <![CDATA[<p>Lawson’s Finest Liquids announced the launch of Sip’N, a non-alcohol IPA.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98737</guid>
      <pubDate>Wed, 14 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98737-lawsons-finest-liquids-sipn</link>
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    <item>
      <title>RYZE Pumpkin Spice Latte Mushroom Coffee</title>
      <description>RYZE announced the launch of its all-new Pumpkin Spice Latte, bringing the flavors of the season’s iconic drink into a functional morning ritual, it says.</description>
      <content:encoded>
        <![CDATA[<p>RYZE announced the launch of its all-new Pumpkin Spice Latte, bringing the flavors of the season’s iconic drink into a functional morning ritual, it says.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98734</guid>
      <pubDate>Tue, 13 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98734-ryze-pumpkin-spice-latte-mushroom-coffee</link>
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    </item>
    <item>
      <title>Real Coco unveils canned format</title>
      <description>Real Coco has launched its best-selling Organic Pure Coconut Water in a new 480-ml canned format.</description>
      <content:encoded>
        <![CDATA[<p>Real Coco has launched its best-selling Organic Pure Coconut Water in a new 480-ml canned format.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98728</guid>
      <pubDate>Thu, 08 Oct 2026 10:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98728-real-coco-unveils-canned-format</link>
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    </item>
    <item>
      <title>Heroot Herbal Energy</title>
      <description>Following the launch of its signature lineup of herbal energy drinks, Heroot, founded by Tomas Prucha, unveiled its Herbal Tonic Shot.</description>
      <content:encoded>
        <![CDATA[<p>Following the launch of its signature lineup of herbal energy drinks, Heroot, founded by Tomas Prucha, unveiled its Herbal Tonic Shot.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98702</guid>
      <pubDate>Thu, 01 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98702-heroot-herbal-energy</link>
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    </item>
    <item>
      <title>Liquid I.V. launches newest limited-edition flavor</title>
      <description>Liquid I.V. has launched its newest limited-edition flavor: Hydration Multiplier Blood Orange.</description>
      <content:encoded>
        <![CDATA[<p>Liquid I.V. has launched its newest limited-edition flavor: Hydration Multiplier Blood Orange.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98708</guid>
      <pubDate>Tue, 29 Sep 2026 08:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98708-liquid-iv-launches-newest-limited-edition-flavor</link>
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    <item>
      <title>Califia Farms seasonal flavors</title>
      <description>Califia Farms unveiled its 2026 seasonal lineup, all made with simple ingredients.</description>
      <content:encoded>
        <![CDATA[<p>Califia Farms unveiled its 2026 seasonal lineup, all made with simple ingredients.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98685</guid>
      <pubDate>Fri, 25 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98685-califia-farms-seasonal-flavors</link>
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    <item>
      <title>Cann beverages appeal to sober curious, cannabis curious consumers </title>
      <author>alversonc@bnpmedia.com (Chloe Alverson)</author>
      <description>Founded in 2019 as an “all-natural social tonic,” Cann sits at the intersection of sober curiosity and cannabis curiosity.</description>
      <content:encoded>
        <![CDATA[<p>Founded in 2019 as an “all-natural social tonic,” Cann sits at the intersection of sober curiosity and cannabis curiosity.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98657</guid>
      <pubDate>Fri, 18 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98657-cann-beverages-appeal-to-sober-curious-cannabis-curious-consumers</link>
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    </item>
    <item>
      <title>Nurri Protein Milk</title>
      <description>Nurri announced the launch of its new Protein Milk, delivering 20 grams of complete protein.</description>
      <content:encoded>
        <![CDATA[<p>Nurri announced the launch of its new Protein Milk, delivering 20 grams of complete protein.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98634</guid>
      <pubDate>Mon, 31 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98634-nurri-protein-milk</link>
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    </item>
    <item>
      <title>USANA unveils protein, creatine and electrolyte drink mix</title>
      <description>USANA Health Sciences launched Clear Protein + Creatine Mix, bringing clear whey protein isolate, micronized creatine monohydrate and electrolytes into one 50-calorie drink.</description>
      <content:encoded>
        <![CDATA[<p>USANA Health Sciences launched Clear Protein + Creatine Mix, bringing clear whey protein isolate, micronized creatine monohydrate and electrolytes into one 50-calorie drink.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98630</guid>
      <pubDate>Wed, 26 Aug 2026 12:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98630-usana-unveils-protein-creatine-and-electrolyte-drink-mix</link>
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    <item>
      <title>Orgain Kids Protein Smoothies</title>
      <description>As families gear up for back-to-school season and busy routines, Orgain introduced a nutritious snack option for kids: Orgain Kids Protein Smoothies — non-dairy smoothie pouches made with real fruit and pea protein.</description>
      <content:encoded>
        <![CDATA[<p>As families gear up for back-to-school season and busy routines, Orgain introduced a nutritious snack option for kids: Orgain Kids Protein Smoothies — non-dairy smoothie pouches made with real fruit and pea protein.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98602</guid>
      <pubDate>Fri, 21 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98602-orgain-kids-protein-smoothies</link>
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    </item>
    <item>
      <title>SPYLT Banana Milk</title>
      <description>SPYLT, a ready-to-drink protein milk, introduced its newest limited-edition flavor: Banana Milk.</description>
      <content:encoded>
        <![CDATA[<p>SPYLT, a ready-to-drink protein milk, introduced its newest limited-edition flavor: Banana Milk.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98600</guid>
      <pubDate>Wed, 19 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98600-spylt-banana-milk</link>
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    </item>
    <item>
      <title>Ayda Works Hydration Powder Sticks</title>
      <description>Ayda Works announced the launch of Ayda Works Hydration Powder Sticks, a daily hydration and wellness product formulated around the way women live.</description>
      <content:encoded>
        <![CDATA[<p>Ayda Works announced the launch of Ayda Works Hydration Powder Sticks, a daily hydration and wellness product formulated around the way women live.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98598</guid>
      <pubDate>Mon, 17 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98598-ayda-works-hydration-powder-sticks</link>
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    </item>
    <item>
      <title>Melting Forest</title>
      <description>GNC, a leader in health and wellness, announced the arrival of functional-mushroom beverage-maker Melting Forest.</description>
      <content:encoded>
        <![CDATA[<p>GNC, a leader in health and wellness, announced the arrival of functional-mushroom beverage-maker Melting Forest.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98585</guid>
      <pubDate>Fri, 14 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98585-melting-forest</link>
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    </item>
    <item>
      <title>Kavayn Kava Beverages</title>
      <description>Kavayn announced the launch of its kava-inspired line, featuring kava extract drinks and snap packs.</description>
      <content:encoded>
        <![CDATA[<p>Kavayn announced the launch of its kava-inspired line, featuring kava extract drinks and snap packs.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98586</guid>
      <pubDate>Tue, 11 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98586-kavayn-kava-beverages</link>
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    <item>
      <title>eBook | New Product Development for Beverage Manufacturers</title>
      <description>New Product Development for Beverage Manufacturers helps you understand the consumer trends and insights and ingredients that support those trends that are influencing the next generation of successful beverages.</description>
      <content:encoded>
        <![CDATA[<p><span data-contrast="auto" lang="EN-US" style=" user-select: text; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; font-style: italic;"><span style=" user-select: text;">New Product Development for Beverage Manufacturers</span></span><span data-contrast="auto" lang="EN-US" style=" user-select: text; font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px;"><span style=" user-select: text;">&nbsp;helps you understand the consumer&nbsp;</span><span style=" user-select: text;">trends and insights</span><span style=" user-select: text;">&nbsp;and ingredients that support those trends that are influencing the next generation of successful beverages.</span></span>
</p><br>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98576</guid>
      <pubDate>Fri, 07 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98576-ebook-new-product-development-for-beverage-manufacturers</link>
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    </item>
    <item>
      <title>Pop &amp; Bottle Matcha Coconut Water</title>
      <description>Pop &amp; Bottle announced it is expanding into hydration with the launch of a new Matcha Coconut Water product line.</description>
      <content:encoded>
        <![CDATA[<p>Pop & Bottle announced it is expanding into hydration with the launch of a new Matcha Coconut Water product line.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98548</guid>
      <pubDate>Wed, 29 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98548-pop-and-bottle-matcha-coconut-water</link>
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    </item>
    <item>
      <title>Hiyo offers limited-edition Sunset Sixer pack</title>
      <description>For summer, Hiyo is offering its Sunset Sixer, a limited-edition variety six-pack. Available at select retailers nationwide for a limited time, the Sunset Sixer features two cans each of Hiyo’s three top-sellers.</description>
      <content:encoded>
        <![CDATA[<p>For summer, Hiyo is offering its Sunset Sixer, a limited-edition variety six-pack.&nbsp;<span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Available at select retailers nationwide for a limited time, the Sunset Sixer features two cans each of Hiyo’s three top-sellers.</span></p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98542</guid>
      <pubDate>Fri, 24 Jul 2026 10:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98542-hiyo-offers-limited-edition-sunset-sixer-pack</link>
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    </item>
    <item>
      <title>Huel Strawberry Lemonade and Pink Grapefruit</title>
      <description>Huel has expanded its Daily Greens ready-to-drink (RTD) lineup with the launch of two new flavors: Strawberry Lemonade and Pink Grapefruit.</description>
      <content:encoded>
        <![CDATA[<p>Huel has expanded its Daily Greens ready-to-drink (RTD) lineup with the launch of two new flavors: Strawberry Lemonade and Pink Grapefruit.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98531</guid>
      <pubDate>Thu, 23 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98531-huel-strawberry-lemonade-and-pink-grapefruit</link>
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    </item>
    <item>
      <title>Organic Valley Protein Plus Ultra-Filtered Milk</title>
      <description>Organic Valley introduced Organic Valley Protein Plus, a new line of ultra-filtered, pasture-raised organic milk.</description>
      <content:encoded>
        <![CDATA[<p>Organic Valley introduced Organic Valley Protein Plus, a new line of ultra-filtered, pasture-raised organic milk.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98529</guid>
      <pubDate>Tue, 21 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98529-organic-valley-protein-plus-ultra-filtered-milk</link>
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    </item>
    <item>
      <title>Owl’s Brew Functional Non-Alcoholic Mixers</title>
      <description>Owl’s Brew is expanding into a new category with the launch of Functional Non-Alcoholic Mixers, cocktail and mocktail mixers made with real fruit juice, botanicals and tea.</description>
      <content:encoded>
        <![CDATA[<p>Owl’s Brew is expanding into a new category with the launch of Functional Non-Alcoholic Mixers, cocktail and mocktail mixers made with real fruit juice, botanicals and tea.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98516</guid>
      <pubDate>Thu, 16 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98516-owls-brew-functional-non-alcoholic-mixers</link>
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    </item>
    <item>
      <title>Dr. Brown’s Electrolyte Solution</title>
      <description>Dr. Brown’s announced the launch of a new recovery-focused hydration beverage: Dr. Brown’s Electrolyte Solution.</description>
      <content:encoded>
        <![CDATA[<p>Dr. Brown’s announced the launch of a new recovery-focused hydration beverage: Dr. Brown’s Electrolyte Solution.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98515</guid>
      <pubDate>Wed, 15 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98515-dr-browns-electrolyte-solution</link>
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    </item>
    <item>
      <title>2026 State of the Beverage Industry: Dairy alternative market shifts gears</title>
      <author>Sabettal@bnpmedia.com (Lauren Sabetta)</author>
      <description>This year’s State of the Industry report on dairy alternatives notes that although the dairy alternative beverage market has slowed, brands within this space are evolving, influenced by consumer demand for broader functional benefits.</description>
      <content:encoded>
        <![CDATA[<p>This year’s State of the Industry report on dairy alternatives notes that&nbsp;although the dairy alternative beverage market has slowed, brands within this space are evolving, influenced by consumer demand for broader functional benefits.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98518</guid>
      <pubDate>Mon, 13 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98518-2026-state-of-the-beverage-industry-dairy-alternative-market-shifts-gears</link>
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    </item>
    <item>
      <title>SPYLT unveils bold packaging update</title>
      <description>SPYLT unveiled a bold new look alongside its “Deliciously Outta Hand” campaign, encouraging consumers to tap into their inner teenager through the “Outta Hand Chug Challenge.”</description>
      <content:encoded>
        <![CDATA[<p>SPYLT unveiled a bold new look alongside its “Deliciously Outta Hand” campaign, encouraging consumers to tap into their inner teenager through the “Outta Hand Chug Challenge.”&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98509</guid>
      <pubDate>Fri, 10 Jul 2026 10:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98509-spylt-unveils-bold-packaging-update</link>
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    <item>
      <title>Quaker Oats introduces Quaker Oat Shake &amp; Go</title>
      <description>Quaker Oats, a brand of Purchase, N.Y.-based PepsiCo, announced the launch of Quaker Oat Shake &amp; Go, a whole grain oat shake that is prepared in the bottle — add a liquid of choice, shake and enjoy, the company says.</description>
      <content:encoded>
        <![CDATA[<p>Quaker Oats, a brand of Purchase, N.Y.-based PepsiCo, announced the launch of Quaker Oat Shake & Go, a whole grain oat shake that is prepared in the bottle — add a liquid of choice, shake and enjoy, the company says.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98503</guid>
      <pubDate>Tue, 07 Jul 2026 09:45:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98503-quaker-oats-introduces-quaker-oat-shake-and-go</link>
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    <item>
      <title>Liquid I.V. Energy Multiplier Sugar-Free Lime Margarita </title>
      <description>Liquid I.V. officially launched its newest Sugar-Free flavor: Energy Multiplier Sugar-Free Lime Margarita.</description>
      <content:encoded>
        <![CDATA[<p>Liquid I.V. officially launched its newest Sugar-Free flavor: Energy Multiplier Sugar-Free Lime Margarita.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98490</guid>
      <pubDate>Thu, 02 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98490-liquid-iv-energy-multiplier-sugar-free-lime-margarita</link>
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      <title>GHOST Energy Sticks</title>
      <description>GHOST has officially brought its fan-favorite energy drink experience to a new format with the launch of GHOST Energy Sticks.</description>
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        <![CDATA[<p>GHOST has officially brought its fan-favorite energy drink experience to a new format with the launch of GHOST Energy Sticks.</p>]]>
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      <guid>http://www.bevindustry.com/articles/98488</guid>
      <pubDate>Tue, 30 Jun 2026 00:00:00 -0400</pubDate>
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      <title>Táche Three-Ingredient Pistachio Milk</title>
      <description>Táche announced the launch of a new three-ingredient pistachio milk.</description>
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        <![CDATA[<p>Táche announced the launch of a new three-ingredient pistachio milk.&nbsp;</p>]]>
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      <guid>http://www.bevindustry.com/articles/98474</guid>
      <pubDate>Fri, 26 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98474-tache-three-ingredient-pistachio-milk</link>
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      <title>Consumers seek more than hydration from drink mixes</title>
      <author>Sabettal@bnpmedia.com (Lauren Sabetta)</author>
      <description>The performance by the drink mixes market is due mainly to health and wellness benefits, lifestyle alignment and flavor expansion, experts detail.</description>
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        <![CDATA[<p>The performance by the drink mixes market is due mainly to health and wellness benefits, lifestyle alignment and flavor expansion, experts detail.</p>]]>
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      <guid>http://www.bevindustry.com/articles/98483</guid>
      <pubDate>Thu, 25 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98483-consumers-seek-more-than-hydration-from-drink-mixes</link>
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