Alternative Drinks

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Total milk ― comprised of dairy, plant and all other milks ― is in hopes of a revival as the category continues to be challenged following its spikes in volume and dollar sales in 2020.

Keurig Dr Pepper Inc. (KDP), Burlington, Mass., and Frisco, Texas, and Grupo PiSA, Guadalajara, Mexico, announced that KDP will sell, distribute and merchandise Electrolit, a premium hydration beverage, across the United States as part of a long-term sales and distribution agreement. 

Zurvita announced the launch of a special Horchata flavor, adding to its flagship line of Zeal drink mixes. 

Elmhurst 1925 announced the expansion of its flagship unsweetened plant milk line with its newest offering: Milked Coconuts & Cashews.

Coffee mate announced the brand’s ABUELITA Mexican Hot Chocolate Flavored Creamer is coming back for a limited time-only to celebrate Día de los Muertos.

Mooala, an organic plant-based milk brand, announced the launch of its Simple line, its-first-ever three-ingredient, organic, shelf-stable line of plant-based milk.

BODYARMOR Sports Nutrition announced the launch of its latest innovation: BODYARMOR Flash I.V. Hydration Boosters. 

For Laura Taylor, an eagerness to liven up non-alcohol options at social gatherings for herself played a major role in her creation of Mingle Mocktails in 2017. Now the brand is partnering with Bethenny Frankel to disrupt the market.

Oceano Wines is entering the non-alcohol industry with its first ultra-premium non-alcohol wine.

Rockin’ Protein made by Shamrock Farms announced that it is introducing a new addition to its refrigerated dairy case lineup: the Chocolate Rockin’ Protein 4-Pack. The multipack made its debut in Harris Teeter stores and has expanded to additional retailers nationwide.