Loverboy, New York, is ringing in 2024 with non-alcohol versions of two of its original, top-rated sparking tea flavors. Non-Alcoholic White Tea Peach and Non-Alcoholic Lemon Iced Tea are full-flavor varieties made with zero sugar and super low in calories and carbs, and available to order on DrinkLoverboy.com.
Loverboy leaned into its two original, fan-favorite flavors for its first non-alcohol teas to give its millions of consumer a taste-alike, alcohol-free, better-for-you-ingredients option that doesn’t skimp on flavor or sparkle. Both made with organic brewed tea, White Tea Peach and Lemon Iced Tea each weigh in at a 10 calories in each can.
“Our new Non-Alcoholic White Tea Peach and Non-Alcoholic Lemon Iced Tea flavors are made for people who like to keep the party going ― in moderation ― and maintain a healthy lifestyle,” said Kyle Cooke, Loverboy’s CEO and founder, in a statement. “While top non-alcoholic beers clock in upwards of 12 grams of carbs and 50 calories per can, and RTD mocktails regularly exceed 8 gram of sugar per can, we’re staying true to the Loverboy taste our fans love with clean ingredients, no sugar and minimal carbs.”
With the new line comes the return of an old friend, Carl Radke, to serve as Loverboy Advisor. Radke, who leads a sober and wellness-focused lifestyle, will provide strategic counsel and promotional support to show how Loverboy Non-Alcoholic Sparkling Teas can fit into a well-rounded, healthy lifestyle. He was integral to the development of Loverboy’s first non-alcoholic products.
“It’s great to be back in the fold, and to be involved with superior products that support sober lifestyles and my own healthy living journey,” Radke said. “Whether you’re sober curious, just want to cut back or choose to abstain from alcohol, non-alcoholic beverages shouldn’t derail a healthy lifestyle by replacing alcohol with sugar carbs and calories just to ramp up taste.”
As an exclusive offer for consumers eager for a first taste, the first 50 people to buy a pack of Loverboy Non-Alcoholic Sparkling Tea will be invited to join a virtual happy hour with Kyle and Carl in Dry January.
Both Loverboy Non-Alcoholic White Tea Peach and Non-Alcoholic Lemon Iced Tea now are available in 12-packs for $32.99 only on DrinkLoverboy.com. Additional retail availability is anticipated in the spring.