Alternative Drinks

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Recess relaxation beverages announced the launch of its new Zero Proof Craft Mocktail collection, its first official expansion into the non-alcoholic category.

De La Calle, the brand bringing traditional Mexican tepache to U.S. shelves, announced the launch of three new fizzy, fermented flavors: Hibiscus Citrus, Tropical and Pineapple Chili.

ROAR Organic, a line of organic hydration beverages, will unveil the newest additions to its portfolio at Natural Products Expo West 2023. 

Harpoon Brewery announced its heading into new territory with the launch of its first THC-based beverage: Rec. Weed.

With consumers increasingly seeking functional drinks that support digestive and immune health, experts note that kombucha is thriving.

Pallini, one of Rome’s oldest and most renowned creators of Limoncello, announced the launch of its first zero-proof Limoncello: Pallini Limonzero.

Danone North America, Broomfield, Colo., announced it will invest as much as $65 million during the next two years to create a new bottle production line in Jacksonville, Fla. The investment will support Danone North America’s long-term growth strategy and will deliver key benefits across the U.S. business, including advancing operational excellence, enabling flexibility in bottle design, accelerating the company's sustainability goals, and driving cost efficiencies, it notes.

Jiant announced the release of Citrus Safari, the sixth hard kombucha in the beverage brand’s celebrated seasonal series available now through April.

KeVita, a brand of PepsiCo, is expanding its line of Sparkling Probiotic Lemonades with the launch of a new flavor: Mango. 

In the beverage market, manufacturers are supporting health-and-wellness needs with more function, and less sugar.