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Home » Topics » Category Focus » Beer

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Heineken Pintrest

HEINEKEN USA announces partnership with Tastemade, Pintrest

Holiday Hacks videos offer new takes on Heineken, Dos Equis, Tecate
December 1, 2020

This holiday season, HEINEKEN USA, White Plains, N.Y., is helping people celebrate the holidays in creative ways this year through its partnership with Tastemade and Pinterest. Tastemade will create six Holiday Hacks in a video for Pinterest that will showcase the new takes on the three select beer brands through clever ideas and tricks, the company says.


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Almanac Beer

Almanac Beer Co. releases holiday-themed packaging for Christmas, Hanukkah

Box features variety pack of craft beers
November 27, 2020

To keep up with the most festive time of the year, Almanac Beer Co. unveiled holiday-themed packaging for Christmas and Hanukkah. 


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Stone Brewing F+B

Stone Brewing releases new gluten-reduced beer

Stone Features & Benefits IPA features orange, pear, white peach and melon hop character
November 23, 2020

Stone Brewing, Escondido, Calif., launched Stone Features & Benefits IPA, a low-calorie, low-carbohydrate, gluten-reduced and low alcohol-by-volume beer.


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Miller Lite

Miller Lite memorializes work holiday parties with new campaign

Beer brand teams with Alex Prager for art installation at LACMA
November 20, 2020

To bid farewell to the work holiday parties of the past, Miller Lite teamed up with renowned visual artist Alex Prager to memorialize their cringiest moments in a new campaign.


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Harpoon Dunkin’ products

2020 Craft Beer Report:Craft beer focus shifts during COVID-19

Craft beer volume down 8%
Barbara Harfmann
November 18, 2020
Due to COVID-19, the independent craft beer market is seeing product volume declines of around 8 percent. Yet, craft brewers have been able to invest in new platforms and modes of selling. Those utilizing eCommerce and offering enhanced to-go offerings and food are reinventing themselves to drive growth.
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Dos Equis keg

Dos Equis releases 5-liter draft keg format

Keg rollout initial launch in Texas with expansion in 2021
November 13, 2020

Dos Equis Lager, a brand of White Plains, N.Y.-based Heineken USA, now is available in a unique 5-liter draft keg format.


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Sparkling Ice Spiked

Sparkling Ice Spiked rolls out national launch

Hard seltzer brand available in 4 natural fruit flavors
November 12, 2020

Seattle-based Talking Rain Beverage Co. announced the national release of Sparkling Ice Spiked, a full-flavored hard seltzer with 4 percent alcohol, zero sugar, 1 gram of carbs, 80 calories, and is gluten free.


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Asahi Beer

Asahi Super Dry upgrades US packaging

Move aligns US with international packaging design
November 9, 2020

Asahi Super Dry, a brand of Asahi Beer USA, Torrance, Calif., will launch new packaging for the first time in 15 years in the U.S. market. The upgraded packaging gives the brand a globally consistent visual identity, with its sleek black and silver premium branding, the company says.


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Rebel Hard Coffee Peppermint Mocha

Twelve5 Beverage releases REBEL Peppermint Mocha Hard Latte

Limited-edition release coincides with virtual concert announcement
November 9, 2020

Just in time for winter, Twelve5 Beverage Co., Neenah, Wis., released REBEL Peppermint Mocha Hard Latte, which combines a creamy blend of Colombian coffee, chocolatey cocoa, real peppermint and alcohol, the company says.


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Blake's Hard Cider Saint Cheri

Blake’s Hard Cider releases Saint Cheri Kinder Cider

Limited-edition cider made in support of nonprofit Empowerment Plan
November 9, 2020

Blake's Hard Cider (BHC), Armada, Mich., is pledging to spread cheer and warmth this winter as it announces the return of its limited-edition Kinder Cider, Saint Cheri, made in support of the Detroit-based, national nonprofit Empowerment Plan.


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