Beer

RSS

Bend, Ore.-based Deschutes Brewery recently embarked on a new endeavor to create a high-quality non-alcohol beer that rivals the experience of a full-strength craft beer. The result is Deschutes’ alcohol-free Irish Stout, a traditional Irish-style stout with coffee-like roasted malt character, light chocolate and a dry, light-bodied drinking experience.

Pabst Blue Ribbon, a brand of Pabst Brewing Co., announces the launch of Hard Tea, which is an effervescent, peachy seltzer, the company says.

Beverage Industry provides an in-depth look into the performances and trends in the alcohol and non-alcohol categories within the last year.

To help celebrate the release of its new packaging, Coors Light gave away a pair of Ray-Bans to 1,000 consumers who posted a photo on Twitter or Instagram with the can sunglasses over their eyes using the hashtag #TakeTimeToChill. 

Budweiser unveiled a new limited-edition patriotic-themed family pack of products with red, white and blue camo-designed cans and large packs honoring the five branches of the United States Military. 

Phusion Projects has released Basic Hard Seltzer in four flavors: Cranberry, Lemon, Cucumber and Pamplemousse (grapefruit).

Stella Artois, a brand of Anheuser-Busch, released Solstice Lager, the brand’s first-ever limited-edition golden lager.

This summer Heineken, a brand of HEINEKEN USA, White Plains, N.Y., is giving beer drinkers a choice of great beer taste with and without alcohol in its new 15-count multi-pack.

White Claw Hard Seltzer, Chicago, introduced its newest variety pack: Flavor Collection No. 2, featuring three new flavors: Tangerine, Watermelon and Lemon.