New Packages
New Packages RSS Feed RSS

Trumer Pils - Beverage Industry

Craft brewer releases sophisticated new packaging

Trumer Pils seeks to stand out from other craft beer brands
January 17, 2019
Combining bright white and the brand’s signature red, the new design puts “Trumer Pils” front and center — paying tribute to its homeland of Berkeley, Calif., the company says.
Read More
Jose Cuervo limited-edition bottle of Jose Cuervo Especial Silver. - Beverage Industry

Beverage brands release limited-edition packaging

Companies also update labels
January 14, 2019
Beverage companies are investing more into packaging. Jose Cuervo and Welch’s Sparkling Grape Juice release limited-edition bottles that support events and tenured retail partners. Additionally, a craft beer brand and cold-brew coffee brand update their labels to appeal to consumers.
Read More
Bud Light Packaging

Bud Light announces transparent packaging design

Secondary packaging design features serving facts, ingredient label
January 14, 2019

Bud Light announced that it will add a comprehensive on-pack serving facts and ingredient label, by unveiling a new secondary packaging design that will hit stores in February.


Read More
Sterling Vineyards aluminum bottles

Top 2019 Headline: Sterling Vineyards releases aluminum bottle wine packaging

Wine lineup to feature Chardonnay, Cabernet Sauvignon and Rosé varietals
January 7, 2019

Calistoga, Calif.-based Sterling Vineyards, a division of Treasury Wine Estates, is bringing a trio of wines to market in resealable aluminum bottles. The lineup is designed not only to improve convenience for consumers, but also to do so with the winery’s unique sense of style, it says.


Read More
Pennington Distilling Co. announced that its Pickers Vodka has undergone a brand and packaging refresh. - Beverage Industry

Picker’s vodka announces packaging redesign

Guitar embossing gives premium brand a premium look
December 14, 2018
The new bottle was designed to distinguish itself from other premium brands while simultaneously paying tribute to Pickers’ hometown of Nashville and the musicians whose sounds fill the air.
Read More
Quintessential Wines announced new packing for its Vino dei Fratelli brand. - Beverage Industry

Vino dei Fratelli designs new artistic labels

Dramatic battle scene from 1879 depicted on wine labels
December 14, 2018
Vino dei Fratelli, which translates to “Wine of the Brothers,” features a new label that was inspired by the image on an ancient Roman coin of the famous brothers Castor and Pollux who, together, symbolize the ideal of brotherly love, the company says.
Read More
Cooper & Thief Cellarmasters is releasing a limited-edition Cooper & Thief Red Wine Blend Holiday Gift Pack. - Beverage Industry

Cooper & Thief Cellarmasters releases holiday gift pack

Limited-edition packaging features whiskey glasses, cocktail recipes
December 14, 2018
The gift-ready set includes a bottle of the 2016 Cooper & Thief Red Wine Blend, two festive Cooper & Thief based cocktail recipes, and two whiskey glasses all ready for upcoming holiday enjoyment.
Read More

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!