Packaging transition based on millennial, multicultural demand
February 2, 2021
Heineken, a brand of White Plains, N.Y.-based HEINEKEN USA, is entering the fast-growing slim can market and updating the style of Heineken Original. The refreshed cans will debut with an initial March launch throughout Florida. The 12-ounce slim cans will be available in six-, 12-, 18- and 24-packs.
Valentine’s Day Desserts Shots Box features 10 craft, artisanal and small-batch spirits
January 27, 2021
Subscription and sampling service provider Shot Box released its Valentine’s Day Desserts Shots Box featuring a prepared selection of 10 Valentine's Day inspired boozy flavors, including mint, cinnamon hearts and chocolate.
Italian wine company taps drinks design specialist Denomination
January 19, 2021
Castello del Poggio, a brand of Zonin1821, announced a fresh rebrand by drinks design specialist Denomination to elevate its position in the U.S. market, and compete with challenger brands from within the sweet wine and Italian sectors.
IBM Blockchain Technology traces coffee back to its origin
January 14, 2021
1850 Coffee has partnered with Farmer Connect and IBM Blockchain Technology to allow coffee drinkers to trace their coffee back to its origin through a QR code located on select bags of its coffee.
Packaging format expands to United Natural Foods (UNFI), KEHE Group
January 8, 2021
TEN Alkaline Spring Water released 12-ounce sustainable aluminum packaging for its 10-pH water. The company also announced the distribution expansion of the new packaging with national partners United Natural Foods (UNFI) and KEHE Group.