LTO bottle features NFC technology in the cap, QR code on the bottle neck
July 10, 2019
Consumers who scan the QR code or tap the NFC tag are directed via a quick-link URL to an interactive mobile game where consumers can play for a chance to win Malibu branded swag while gaining exclusive access to cocktail recipes and more, the company says.
For every case of rainbow bottles sold from May 27 to June 30, Bud Light will donate $1 to GLAAD, up to $150,000 to assist in their efforts of creating a world where everyone can live the life they love, the company says.
Coca-Cola, Coca-Cola Zero Sugar packages feature the word “Enjoy” above product name
June 18, 2019
All packs, which hit stores in May, sport a new look featuring the word “Enjoy” written in the iconic Coca-Cola Spencerian Script before “Coca-Cola” to connect the joy of drinking a Coca-Cola with savoring new summer experiences, the company says.
Continuing evian’s long-established collaboration with the fashion world, Virgil Abloh applied his design vision to this year’s iconic limited-edition glass bottle — and now it’s coming to the United States for the first time.
Metallic geometric design set against rich black background
May 22, 2019
Bogart Spirits, a brand of ROK Drinks and Humphrey Bogart Estate, released new art deco-inspired labels for its range of gin, whiskey, vodka and rum products.