NFT from project feature generative artwork that live on blockchain
March 3, 2022
Party Horses announced that Maker’s Mark will be its official bourbon partner for 2022 and will supply limited-edition Party Horses commemorative labels to 1,000 early adopters in the coming months.
Coors Light announced it will eliminate plastic rings from packaging globally, where Molson Coors owns brewing operations. To support the move to more sustainable packaging, Molson Coors Beverage Co., Chicago, will invest $85 million, enabling Coors Light to begin the transition to fully recyclable and sustainably sourced cardboard-wrap carriers later this year.
Bottle design features QR code connected to playlists curated by a collective of DJs
February 25, 2022
Rémy Martin announced a new limited-edition bottle that pays homage to the timeless vibrancy of VSOP Cognac and the excellence of mixtape music culture in the 1980s, it says. Following the release of the first mixtape VSOP bottle, Volume 2 revisits the vibrant tonalities of mixtape culture and the eternally stylish graphics of the ‘80s, it adds.
St-Rémy changed its plastic 50-cl St-Rémy XO and VSOP bottles and its 1.75-liter St-Rémy VSOP plastic bottle from PET to recycled PET plastic. With the transfer to rPET on these three formats, St-Rémy will emit 29% less carbon dioxide, and use a third less water and energy than with plastic bottles made with the traditional PET, it says.
Dogfish Head’s Spring Variety Pack contains an assortment of four off-centered ales, including 60 Minute IPA, SeaQuench Ale and Namaste. It also highlights the limited-time return of Festina Pêche as a variety pack exclusive.
Uncle Nearest Premium Whiskey, the flagship brand of Nearest Green Distillery, Shelbyville, Tenn., released of its long-awaited new packaging containing whiskey 100-percent distilled, aged and bottled by Uncle Nearest. It also unveiled its 2022 slate of whiskeys, which uses four different recipes.
Mamma Chia, Carlsbad, Calif., is getting a fresh new look for 2022. Gestalt Brand Lab has completed a comprehensive re-branding project for the chia category innovator.
Limestone Branch Distillery is celebrating the 150th anniversary of the Yellowstone bourbon brand by debuting the Yellowstone Select Landmark Edition Bottle series, featuring six different scenes from the national park that inspired the brand.
Dogfish Head Craft Brewery’s Off-Centered Art Series is a yearly collection of four limited-edition beers featuring artwork by a different collaborating artist. The brewery’s featured artist for 2022 is Max Mahn, a well-known printmaker and illustrator from Missoula, Mont.