New Packages

Piper-Heidsieck unveils exclusive bottle for 88th Oscars ceremony

Only 1,000 limited-edition bottles produced

February 9, 2016

Piper-Heidsieck, Reims, France, unveiled the Red Carpet Ready limited-edition magnum bottle that will be poured exclusively at this year's 88th Oscars ceremony and Governors Ball, the Academy's official post-Oscars celebration.

Wild Turkey debutes redesigned glass bottles

Packaging redesign features new turkey illustration

January 15, 2016

Wild Turkey debuted a new look for its range of premium bourbon and rye whiskies. The company says the new look better reflects its core values, while making no changes to the liquid inside the bottle.

Medea Vodka offers interactive packaging with Bluetooth technology

Bottle now features customizable LED message band

January 15, 2016

Medea Vodka, the spirit with a customizable LED message band on the bottle, now is lighting up the aisles with new Bluetooth-equipped bottles.

Canadian whisky brand offers packaging redesign

Collingwood Whisky offers screw cap on new bottle design

January 15, 2016

Collingwood Blended Canadian Whisky released a new bottle design featuring a new screw cap.

Big Red highlights NBA player with anniversary packaging

Limited-edition packaging commemorates Matt Bonner's 10-year anniversary

January 15, 2016

Big Red teamed up with the NBA’s Matt Bonner for a limited-edition 2-liter bottle commemorating his 10-year professional basketball career in San Antonio.

Ketel One releases limited-edition anniversary packaging

Vodka's new packaging commemorates 325 years

January 15, 2016

To commemorate 325 years of distilling at Nolet Family Distillery, Ketel One vodka announced the release of a limited-edition bottle. The 1-liter bottle now is available nationwide.

Stoli Vodka releases first redesigned package and label in 80 years

New packaging features color-coaded labeling

December 15, 2015

For the first time since the brand’s inception more than 80 years ago, Stoli Vodka revealed a completely redesigned bottle and packaging for the full range of Stolichnaya Premium Vodka products.

Mike Hess Brewing introduces new aluminum cans

Brewery utilizes Crown Holding Inc.'s 360 End technology

December 15, 2015

Mike Hess Brewing (MHB) introduced its Open Mike beer can, making it the only brewery in California to use Crown Holdings Inc.’s patented 360 End technology, the company says.

Mountain Dew offers limited-edition athlete partnership cans

Original and Mountain Dew Code Red to feature Russell Westbrook

December 15, 2015

To help kickoff the new NBA season, Mtn Dew released limited-edition cans of its original Mountain Dew and Mountain Dew Code Red, which were inspired by Dew athlete and Oklahoma City Thunder Point Guard Russell Westbrook.

Craft beer brand uses hand-drawn artwork on redesigned label

Labels reflect brewery's independence, personality

December 15, 2015

Tröegs Independent Brewing revealed new art for its handcrafted beers. The hand-drawn artwork was a collaboration between co-owners Chris and John Trogner and designer Lindsey Tweed.

New Packages
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Piper-Heidsieck unveils exclusive bottle for 88th Oscars ceremony

Wild Turkey debutes redesigned glass bottles

Medea Vodka offers interactive packaging with Bluetooth technology

Canadian whisky brand offers packaging redesign

Big Red highlights NBA player with anniversary packaging

Ketel One releases limited-edition anniversary packaging

Stoli Vodka releases first redesigned package and label in 80 years

Mike Hess Brewing introduces new aluminum cans

Mountain Dew offers limited-edition athlete partnership cans

Craft beer brand uses hand-drawn artwork on redesigned label

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

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New Packages RSS

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

New Packages
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