In conjunction with a refresh of its on-draft branding, Goose Island Beer Co. launched new packaging for its Goose Four Star Pils nationwide. The name and design for Goose Four Star Pils pays homage to its hometown of Chicago by donning the four stars on the Chicago flag emblematic of The Great Chicago Fire, The World’s Columbian Exposition of 1893, The Century of Progress Exposition of 1933 (Chicago World’s Fair) and Fort Dearborn, the company says. Originally named “Blue Line,” the craft beer debuted only on draft in 2015, it adds. Reborn as Goose Four Star Pils, the 5.1 percent alcohol-by-volume golden-hued pilsner has a light body, crisp hop aroma and clean, refreshing finish, the company says. It is packaged in six- and 12-packs of 12-ounce bottles, 12-packs of 12-ounce cans, four-packs of 16-ounce cans and 1/6th and 1/2th kegs.
Goose Island's Goose Four Star Pils now in bottles and cans
Craft beer packaging dons four stars emblematic of the Chicago flag
April 15, 2016