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BeerNew Packages

Goose Island’s Bourbon County Original to release 4-packs

By Staff Beverage Industry
Goose Island Bourbon County

(Image courtesy of Goose Island Beer Co.)

May 16, 2025

This year, for the first time ever, Goose Island Beer Co. will be releasing its iconic Bourbon County Original in four-packs of 10-ounce bottles. The bottles will be available starting Black Friday, alongside the other variants for 2025.

Although the recipe remains unchanged, the new format reflects a shift in occasion — ideal for side-by-side tastings with the rest of the lineup or simply enjoying on its own. The four-pack gives drinkers more opportunities to experience the beer that started it all, it adds.

Bourbon County Brand Original Stout will be sold exclusively in this new format, while the rest of the family remains in 16.9-ounce bottles. This move marks the next evolution for the Bourbon County family, the company notes.

Still aged to perfection in freshly emptied bourbon barrels, this rich stout continues to show expressions of fudge, vanilla, and caramelized sugar for both Bourbon and beer consumers, it says.  

Each year, Goose Island Beer Co. releases the Bourbon County Brand Stout family to honor its legacy as the creator of a bourbon barrel-aged stout. 

KEYWORDS: anniversary packaging craft beer limited-edition packaging package sizes packaging design

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