Hoop Tea, a line of spiked iced teas, announced the expansion of its footprint in the Northeast and other select markets with new retro, Americana-designed packaging. 

Pepsi, a brand of Purchase, N.Y.-based PepsiCo, unveiled a new logo and visual identity system, the first update of the iconic Pepsi globe logo in 14 years. Pepsi will roll out the new look in North America this fall in time for the brand’s 125th anniversary, and globally in 2024, marking the brand’s next era with an eye toward the future, the company says. 

Stella Artois is collaborating with the popular card game and social platform We’re Not Really Strangers to launch a limited-edition bottle made to foster deeper human connection. The bottles feature peel-off labels that reveal questions and thought starters from We’re Not Really Strangers, such as “what’s a feeling you wish you could feel again?”

New beverages today are turning more and more to natural colors as clean label and holistic views of health connect with an increasing consumer base.

When melding the manufacturing and marketing efforts of production, the interface of these operations are vital to ensure a cost-effective and successful beverage.

Great Lakes Label (GLL) offers several labeling systems that provide speed, versatility and dependability depending on needed applications that range from box closures to clamshells.

Ceria unveiled a thought-provoking new brand identity that pays homage to Ceres, the ancient Roman goddess of the harvest, it says. The new packaging reveals earthy purple, blue and green tones that are classically inspired, yet have a modern and abstract feel for a universal appeal, it adds.

CANTEEN Spirits revealed an all new packaging design across all three of its lines, plus new, larger eight-can variety packs for its vodka soda line. 

The new container from CCL meets ever-increasing demand for sustainability and freshness while honoring the classic shape of a conventional wine bottle.

U.S. fine wine importer Taub Family Selections and Italian winery Cantina Puiatti announced a brand redesign, including a new logo and fresh packaging for three of their focus offerings: Sauvignon Blanc Friuli DOC, Ribolla Gialla Venezia-Giulia IGP, and Pinot Grigio Friuli DOC.