Data collection technology is allowing retailers and manufacturers the ability to develop and stock the products that consumers want or even know the ones in which they should be investing time and money.
Although it once seemed convenient to stop in at a local store to pick up needed items, consumers now can skip the trip altogether and have items delivered to their doors. In turn, this affects how companies package, warehouse, handle and ship products, resulting in a variety of operational shifts.
As consumers seek out appropriate medical care, many are turning to drug stores to provide them with the necessary prescriptions and products to restore them back to optimal health.
Starbucks Coffee Co., Seattle, announced the expansion of its Starbucks Delivers pilot to an additional six cities across the United States. The expansion, in partnership with Uber Eats, began in San Francisco on Jan. 21, the first of six new markets to offer the service to customers. Following an initial test in Miami, the company remains on track to bring Starbucks Delivers to nearly one-quarter of U.S. company-operated stores.
As the consumer packaged goods (CPG) market continues to influx with value-focused brands, more and more retailers are placing greater emphasis on their own brands, experts note.