Ecommerce - Articles - Page 9 | Beverage Industry

Channel Strategies

Mass merchandisers capitalize on ease, convenience

Strategic product placement, eCommerce complements are driving sales

October 29, 2020

As eCommerce shopping rates are on the rise, experts note that mass merchandisers that capitalize on strategic product placement, variety, and ease of locating and purchasing product will come out on top.

Packaging Equipment

Plastic bottles adapt to today’s beverage trends

Flexible machinery necessary to support beverage delivery

Jessica Jacobsen

October 20, 2020

With eCommerce and functional beverages on the rise, plastic bottle manufacturers are adapting to ensure efficacy remains for beverage brands.

Infographic: Survey reveals unique holiday season for 2020

Bacardi’s survey highlights role cocktails will play in holidays this year

October 16, 2020

As the country prepares for housebound holidays, Americans will be ditching traditional festivities and embracing new adaptations.

Cover Feature

Beverage leaders exhibit agility, resilience

Beverage community protects frontline workers while accelerating eCommerce, technology advancements

Jessica Jacobsen

October 1, 2020

When day-to-day life changed throughout the United States in March, beverage market leaders had to step into action to protect their frontline workers while preserving business operations.

GreyOrange’s GreyMatter™ fulfillment software

Warehouse Distribution

eCommerce, COVID-19 boost need for voice-picking

Voice-picking technology enables efficiency, safe distancing

Sarah Graybill

September 29, 2020

A boost in eCommerce in combination with increased need for social distancing in operations has prompted a greater need for automated technologies, including voice picking. New technologies enable more safety, greater efficiency and an outlook for advancement.

Channel Strategies

Sales shifts prompt changes within convenience channel

Despite dip in overall beverage sales, various categories performing well in c-stores

Sarah Graybill

August 25, 2020

In the midst of the pandemic, consumer-purchasing patterns have shifted, impacting convenience stores sales and product offerings. Despite these changes, the channel is harnessing opportunities for future success.

Beverage Beat

Experts highlight necessity for craft purveyors to shift sales strategy

Consumers becoming accustomed to at-home alcohol consumption

August 11, 2020

Craft brewers and distillers were hurt economically at the early stages of the pandemic. As such, experts are highlighting the need to pivot sales methods to still reach consumers.

Beverage Beat

Euromonitor releases themes on evolving consumer markets

Report predicts various practices developed during COVID-19 will continue through markets

July 8, 2020

In Euromonitor International’s report “How Will Consumer Markets Evolve After Coronavirus?,” the market research firm identifies six COVID-19 themes impacting the consumer mindset.

2020 State of the Beverage Industry: Consumer preference grows wine, spirits categories

Taste, convenience and pandemic impact alcohol sales

June 24, 2020

Swings and shifts are impacting the wine and spirits markets are ongoing, with recent trends influenced by everything from preference and packaging to taste and technology, impacting the performance of both categories and driving shifts in the top performers.

NICE canned wines adds 187-ml format

Wine brand uses Ardagh for new packaging size

June 9, 2020

British beverage company NICE released a new packaging format for its range of canned wines.

Articles Tagged with ''eCommerce''

Mass merchandisers capitalize on ease, convenience

Plastic bottles adapt to today’s beverage trends

Infographic: Survey reveals unique holiday season for 2020

Beverage leaders exhibit agility, resilience

eCommerce, COVID-19 boost need for voice-picking

Sales shifts prompt changes within convenience channel

Experts highlight necessity for craft purveyors to shift sales strategy

Euromonitor releases themes on evolving consumer markets

2020 State of the Beverage Industry: Consumer preference grows wine, spirits categories

NICE canned wines adds 187-ml format

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