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Home » eCommerce

Articles Tagged with ''eCommerce''

Market Insights - Beverage Industry

Digital presence vital for food and beverage companies

Product content helps reach consumers
Susan Sentell
January 15, 2016

For today’s consumer, researching products online is the new norm for consumer packaged goods (CPG). Consumers want to know more about the products they are purchasing well before they grab a shopping cart.


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Consumer Attitudes infographic

Supermarkets growth to be stunted as competition grows

Channel looks to eCommerce, differentiation to compete
Amanda Del Buono
January 11, 2016

Even though consumers always will have to shop for groceries, the channels in which they visit continually change, and supermarkets now are feeling the pressures of these changes.


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Mobile apps benefit retailers, distributors, consumers

Convenience and transparency made easy for beverage companies, consumers
Amanda Del Buono
December 15, 2015

As of July, the Google Play store and the Apple App Store each offered more than 1.5 million apps for download, according to Statista. There’s pretty much an app to make just about anything easier and more convenient.


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Mintel identifies 2016 food and drink trends

Top trends address alternative products, natural formulations
October 21, 2015

As consumer packaged goods (CPG) manufacturers get ready to transition into the 2016 calendar year, Chicago-based Mintel released its “2016 Food & Drink Trends” report. The 12 trends cover a range of topics including eCommerce and natural formulations.


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CPG’s digital expansion

jessica Jacobsen
Jessica Jacobsen
July 14, 2011

Whenever holidays or birthdays roll around, time sometimes gets the best of me. To save myself the hassle, I find myself turning to the Internet for a quick shopping trip. Before, I only used to shop online for things I couldn’t find in stores, but now it is becoming more the norm for my regular shopping — and I’m not the only one. The Grocery Manufacturers Association (GMA) and PwC US 2011 Food, Beverage, and Consumer Products financial performance report “Thriving in a Connected World” indicates that digital transformation is empowering consumers while allowing consumer packaged goods (CPG) companies to manage their enterprises effectively and efficiently to drive growth.


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