Articles Tagged with ''eCommerce''

Gehricke Wines

Gehricke Wines launches first direct-to-consumer program

3 varietals available for purchase online
May 28, 2020

Proprietor August Sebastiani debuted a reserve line of Gehricke Wines through its first direct-to-consumer (DTC) program, featuring three small production, single vineyard wines from top sites in Sonoma County.


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Beverage alcohol not expected to rebound until 2024, IWSR reports

Premiumization, eCommerce will be more vital for recovery efforts
May 27, 2020

Although worldwide beverage alcohol volume increased slightly in 2019, reversing declines from the year prior, it will be five years before the global industry rebounds from the ongoing Covid-19 crisis, according to comprehensive new research from IWSR Drinks Market Analysis.


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ATOKA cranberry

Ocean Spray’s new herbal beverage available direct-to-consumers

Brand launches match donation for first responders
May 11, 2020

Lakeville-Middleboro, Mass.-based Ocean Spray, the cranberry cooperative owned by more than 700 farmer-families, has announced that Atoka, a new line of herbalist crafted, plant-based functional beverages, is now available for direct-to-consumer purchase online at AtokaWellness.com. 


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PantryShop.com Hydration Packaging

PepsiCo launches direct-to-consumer food, beverage platform

Food, beverage brands available at PantryShop.com and Snacks.com
May 11, 2020

As consumers increasingly turn online for their food and beverage needs during the COVID-19 pandemic, PepsiCo Inc., Purchase, N.Y., announced the launch of PantryShop.com and Snacks.com, two direct-to-consumer websites where shoppers can order an assortment of PepsiCo's food and beverage brands.


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IRI Report

Consumer shopping demands begin to stabilize

Alcohol category continues to post strong gains
April 14, 2020

Across geographies, consumer demand appears to be beginning to stabilize toward previous year trends, although in some categories demand is significantly higher or lower than the previous year, according to recent information from Information Resources Inc. (IRI), Chicago.


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Total trips, basket size remain up as consumers continue stockpiling

Spirits category sales up more than 60 percent in week ending March 22
April 6, 2020

In the United States, IRI National Consumer Panel data shows customers are both making more trips and buying larger baskets in the most recent two weeks. Both pantry stocking and smaller quick trips were up significantly.


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Southern Glazer’s launches online hub to navigate pandemic

Website provides resources to trade customers, hospitality industry
March 31, 2020

Southern Glazer’s Wine & Spirits, Miami and Dallas, announced it has launched an online hub for trade customers, providing timely updates and important resources to help businesses in the hospitality industry navigate the COVID-19 pandemic.


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Alcohol brands partner with eMeals to drive online, in-store sales

BrandBuilder program showcases weekly, special occasion menu pairings
February 10, 2020

Alcohol brands including Bacardi, Jackson Family Wines and Francis Ford Coppola Winery are partnering with digital meal planning service eMeals, Birmingham, Ala., to build online and digitally influenced grocery revenues. Strategies include menu pairings that place branded wine, beer and spirits recommendations as options on the weekly eMeals shopping list.


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