Articles Tagged with ''eCommerce''

eCommerce platform Proof Commerce
Cover Story

eCommerce drives triple-digit growth in alcohol sales

Alcohol sales jump 234 percent during COVID-19
Barbara Harfmann
In the wake of COVID-19 and stay at home orders, manufacturers have ramped up eCommerce to keep up with heightened demand for alcohol. Alcohol eCommerce retail sales have jumped exponentially, up 234 percent for the weeks ending March 7-April 18, Nielsen’s Danelle Kosmal says. The data also showed alcohol sales increased almost five-fold in just the latest two weeks.
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Gehricke Wines

Gehricke Wines launches first direct-to-consumer program

3 varietals available for purchase online

Proprietor August Sebastiani debuted a reserve line of Gehricke Wines through its first direct-to-consumer (DTC) program, featuring three small production, single vineyard wines from top sites in Sonoma County.


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Beverage alcohol not expected to rebound until 2024, IWSR reports

Premiumization, eCommerce will be more vital for recovery efforts

Although worldwide beverage alcohol volume increased slightly in 2019, reversing declines from the year prior, it will be five years before the global industry rebounds from the ongoing Covid-19 crisis, according to comprehensive new research from IWSR Drinks Market Analysis.


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ATOKA cranberry

Ocean Spray’s new herbal beverage available direct-to-consumers

Brand launches match donation for first responders

Lakeville-Middleboro, Mass.-based Ocean Spray, the cranberry cooperative owned by more than 700 farmer-families, has announced that Atoka, a new line of herbalist crafted, plant-based functional beverages, is now available for direct-to-consumer purchase online at AtokaWellness.com. 


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PantryShop.com Hydration Packaging

PepsiCo launches direct-to-consumer food, beverage platform

Food, beverage brands available at PantryShop.com and Snacks.com

As consumers increasingly turn online for their food and beverage needs during the COVID-19 pandemic, PepsiCo Inc., Purchase, N.Y., announced the launch of PantryShop.com and Snacks.com, two direct-to-consumer websites where shoppers can order an assortment of PepsiCo's food and beverage brands.


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IRI Report

Consumer shopping demands begin to stabilize

Alcohol category continues to post strong gains

Across geographies, consumer demand appears to be beginning to stabilize toward previous year trends, although in some categories demand is significantly higher or lower than the previous year, according to recent information from Information Resources Inc. (IRI), Chicago.


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Total trips, basket size remain up as consumers continue stockpiling

Spirits category sales up more than 60 percent in week ending March 22

In the United States, IRI National Consumer Panel data shows customers are both making more trips and buying larger baskets in the most recent two weeks. Both pantry stocking and smaller quick trips were up significantly.


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Southern Glazer’s launches online hub to navigate pandemic

Website provides resources to trade customers, hospitality industry

Southern Glazer’s Wine & Spirits, Miami and Dallas, announced it has launched an online hub for trade customers, providing timely updates and important resources to help businesses in the hospitality industry navigate the COVID-19 pandemic.


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