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Home » hydration beverages

Articles Tagged with ''hydration beverages''

LiquidIV Wildberry Lifestyle

Liquid I.V. marries function, flavor to hydrate today’s consumers

Omnichannel approach helps powdered hydration brand reach today’s consumers
jessica Jacobsen
Jessica Jacobsen
April 7, 2023

Since its founding in 2012, powdered hydration brand Liquid I.V. has prioritized the symbiotic relationship of function and flavor.


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sport nutrition drinks
R&D Feature

Health, fitness trends spur growth for sport nutrition drinks

Functional ingredients, health attributes bring broader consumer appeal
Sabetta-Lauren.jpg
Lauren Sabetta
April 7, 2023

As physical fitness remains top of mind for those seeking healthier lifestyles, experts note that today’s consumers not only are turning to sports drinks to deliver on recovery, but also seek such drinks to help meet overall wellness goals.


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Liquid IV

Liquid I.V. driven by purpose

Hydration brand prioritizes people, environment
jessica Jacobsen
Jessica Jacobsen
April 6, 2023

Liquid I.V. is delivering on sustainability through a number of initiatives.


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BIOLYTE_Punch.png

BIOLYTE Punch

March 14, 2023

BIOLYTE, a hydration beverage company, announced the debut of its latest drink flavor: Punch.


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ROAR_HydrationMix.png

ROAR Plus Powders and Strawberry Lemonade beverage

March 6, 2023

ROAR Organic, a line of organic hydration beverages, will unveil the newest additions to its portfolio at Natural Products Expo West 2023. 


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AGame_Hydration.png

A-GAME hydration beverages

October 7, 2022

A-GAME Beverages Inc. offers its same-named new, premium natural hydration sports drink. 


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GoodSport_DrinkFlavors.png

GoodSport

September 19, 2022

GoodSport Nutrition announced the release of its natural sports drink, harnessing the naturally occurring electrolytes and carbohydrates found in milk to deliver elite-level hydration, it says.


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BioSteel_Bedard_900.jpg

BioSteel signs up-and-coming hockey star Connor Bedard

Bedard to be featured alongside #TeamBioSteel athlete Connor McDavid
August 9, 2022

BioSteel Sports Nutrition Inc., Toronto, announced the latest addition to #TeamBioSteel with the signing of Connor Bedard, a rising hockey star and top prospect for the 2023 NHL Draft. 


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Grassi Barley Water

Plant waters continue to be fueled by wellness, functional beverage trend

Flavor innovations provide consumers with relevant options
Sabetta-Lauren.jpg
Lauren Sabetta
June 27, 2022

As more consumers are embracing foods and beverages that support health and wellbeing, experts note that plant-based waters’ various benefits have been driving the category’s proliferation.


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AguaPlus.png

Agua Plus

June 20, 2022

Plus Brand Industries announced the launch of its new alkaline water: Agua Plus. Designed to hydrate, balance and revitalize, Agua Plus is a premium alkaline water that is bottled at a pH of 9+ and undergoes a seven-step purification process that is enhanced with minerals and electrolytes, the company says.


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