Torrance, Calif.-based Health-Ade, makers of bubbly beverages with gut health benefits, unveiled its new beverage brand: SunSip by Health-Ade, a prebiotic soda that supports gut health.
Consumer awareness on gut health has helped probiotic and prebiotic beverages flourish in recent years, particularly as price gaps with traditional beverages have narrowed.
With consumers’ wellness approach toward weight management, experts highlight how demand for nutritious drinks that support overall well-being is transforming the industry.
Soda’s Back campaign celebrates poppi’s consumers, creators
June 16, 2023
Poppi, Austin, Texas, announced the launch of its summer consumer campaign: Soda’s Back. With this national campaign, poppi is taking its digital marketing success and bringing the excitement to multiple touch points across the country, unveiling the brand’s largest and most impactful consumer-centric effort yet, it notes.