In response to a growing interest in vegan food, functional food and probiotics, Probil has signed distribution agreements with companies in Sweden, Iceland and Austria.
Antioxidants, prebiotics, probiotics, electrolytes, fiber — whichever attribute it is, consumers have come to expect their beverages to feature a functional aspect. As the macrotrend of better-for-you and functional beverages continues to thrive, more products are being launched that target consumers’ digestive health concerns.
With a 34-foot RV as its base, David Michael & Co., Philadelphia, hit the road again recently to showcase new products, hold creative culinary product demonstrations and teach the next generation of food professionals about careers in the food and beverage industry through its “Great Escape to Educate” mission.
New prebiotic ingredient offers improved healthy microflora and better digestive health
May 19, 2015
AIDP Inc., City of Industry, Calif., today released a “Science White Paper” based on the peer-reviewed and published science, including a 2014 randomized, controlled trial from the University of California, Los Angeles (UCLA), behind the mechanism of action, safety and efficacy of its new prebiotic ingredient, PreticX.
Consumers are becoming more interested in the quality and nutritional benefits of the beverages and foods they are choosing. Fiber, in particular, is becoming a popular wellness ingredient because consumers are aware of its multifaceted benefits, especially for digestive health.
Although consuming something that’s alive might sound like a challenge from NBC’s “Fear Factor” TV show, probiotic beverages introduce consumers’ digestive systems to beneficial live cultures in a more appetizing way.