Articles Tagged with ''flavor trends''

Keurig Dr Pepper (KDP), Burlington, Mass., and Frisco, Texas, unveiled its 2025 new flavor lineup in the U.S., featuring brands such as Dr Pepper, 7UP, A&W and Snapple.

Generally well-liked by a broad range of consumers, experts highlight how formulators are balancing classic flavors’ sweet profiles with functionality as taste remains king.

7UP is bringing a ready-to-drink version of the beloved classic Shirley Temple beverage to retail shelves nationwide this month, for a limited time only and just in time for the holiday season.

This year’s State of the Industry report on carbonated soft drinks explores how flavor and functionality innovations entice consumers. 

As functional beverages remain in demand, experts highlight how masking ingredients are essential in formulations by enhancing a beverage’s overall drinking experience.

As beverage-makers look to align taste profiles with the growing demands on health-and-wellness products, suppliers are crafting solutions that support those goals.

As the carbonated soft drink (CSD) market has evolved, consumers are making their own lists about what they need and want from the refreshment beverage, including taste and functionality.

As consumers rapidly switch to healthier alternatives and embrace prevention as a tool for living a better lifestyle, experts note that interest in botanicals and adaptogens is on the rise.