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Home » flavor trends

Articles Tagged with ''flavor trends''

masking agents
Ingredient Spotlight

Functional, health trends call for masking agents

Masking ingredients and bitter blockers address off-notes
Stephanie Cernivec
June 23, 2022

Current trends for health-and-wellness, plant-based, reduced-sugar and functional beverages, for example, easily can affect the taste, mouthfeel and overall beverage experience. Thus, beverage formulators engage masking ingredients to fight off any unwanted effects.


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Truly Iced Tea
Beverage Beat

IRI names 2021 New Product Pacesetters

Beverages account for 6 of Top 10 in food, beverage category
jessica Jacobsen
Jessica Jacobsen
June 17, 2022

There are not too many announcements that garner the same attention as when Information Resources Inc. (IRI) announces its list of New Product Pacesetters. In its 27th year, the 2021 list of these top new food, beverage and nonfood product launches have served as a benchmark of where consumers are spending their dollars.


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Botanical beverage innovations
R&D Features

Botanical beverage innovations emerge across beverage categories

Botanical flavor profiles help bridge gap between indulgence and functionality
Sabetta-Lauren.jpg
Lauren Sabetta
May 20, 2022
As consumers are taking a proactive approach to holistic well-being, experts note that many are searching for flavors they link to products that may be formulated to support wellness.
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SpindriftSpiked_NewFlavors_900.jpg

Spindrift Spiked expands lineup with 4 new flavors

Passion Orange Guava exclusive to hard seltzer line
May 16, 2022

Spindrift Spiked, a brand of Spindrift Beverage Co., Newton, Mass., added four new varieties to its real fruit lineup including long-time Spindrift favorites and one entirely new flavor. In addition to sparkling fan favorites Grapefruit, Lemon and Blood Orange Tangerine, Spindrift is debuting a new, Spiked-exclusive flavor: Passion Orange Guava.


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Brew Dr. Kombucha

Healthy attributes push kombucha into mainstream

Flavors, hybrid formats help kombucha resonate with consumers
jessica Jacobsen
Jessica Jacobsen
February 25, 2022
For emerging categories like kombucha, the journey of becoming a mainstream beverage market like tea or coffee has gone through peaks and valleys, but the rising influence of health and wellness might be the push it needs to prevail.
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Last drop classic flavors
Last Drop

Beverage brands expected to continue emphasizing presence of familiar flavors

Within spirits and beverage alcohol, simplicity takes the form of moderation
Sabetta-Lauren.jpg
Lauren Sabetta
January 17, 2022
With health and wellness continuing to drive trends, beverage brands are opting for simplicity, as more consumers are asking for loud and proud, single-note flavors.
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Sensient introduces new line of chili-based extracts

Five extract varieties delivery “boundless” consistency in heat, color
January 3, 2022

Sensient introduced a new line of multifaceted chili extracts that deliver a “boundless” consistency of heat, color and taste to meet consumers’ needs for hotter eating and drinking.


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Consumers favor classic flavors
Ingredient Spotlight

Classic flavors remain in favor with consumers, new beverages

Vanilla, chocolate and strawberry help bridge gap for new flavor trends
jessica Jacobsen
Jessica Jacobsen
December 21, 2021
Classic flavors such as vanilla, chocolate and strawberry have enjoyed longevity throughout the beverage market even as new, exotic entrants look to challenge their status.
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AlaniSparkling.png

Alani Sparkling water

December 16, 2021

Alani Nu introduced a new product category within its beverage portfolio: sparkling water. Named Alani Sparkling, this new line is a caffeine-free, gluten-free and vegan beverage that showcases natural aromatic flavor components that enhances the taste of the product with zero sugar, the company says.


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LALA Brands

LALA brand releases dessert-inspired yogurt smoothies, cremas

Yogurt smoothies available in 3 varieties
August 23, 2021

Dallas-based LALA U.S. Inc. announced that dessert-inspired yogurt smoothies and cremas are the newest addition to the LALA brand of fresh dairy products. The new products include three flavors of dessert yogurt smoothies and two flavors of fruit and crema desserts.


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Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

January 29, 2026

Gen Z Unpoured: The Big Beverage Shifts Coming in 2026+

In this webinar, Black Swan Data will explore what Gen Z will be drinking (and not drinking) in 2026 and beyond. From emerging alcohol trends to new frontiers for functional sodas, this content will unpack the needs, behaviors and passions shaping the next generation of drinks. 

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