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Home » Keywords » hydration beverages

Items Tagged with 'hydration beverages'

ARTICLES

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BODYARMOR LYTE Kiwi Strawberry

April 14, 2022
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BODYARMOR, a brand of The Coca-Cola Co., introduced its new flavor innovation: BODYARMOR LYTE Kiwi Strawberry.


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Local Weather

April 12, 2022
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Super Bowl-winning quarterback Russell Wilson, and NFT expert, entrepreneur and digital guru AJ Vaynerchuk, announced their partnership with H+S Labs to launch Local Weather, a nootropic-focused hydration beverage.


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Liquid I.V. Caramel Apple Hydration Multiplier

December 21, 2021
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Liquid I.V., a brand of Unilever, is ringing in the holidays with a new, limited-edition flavor: Caramel Apple.


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Juice fortification
Category Focus

Juice manufacturers address consumer concerns with fortification

Calorie, sugar content challenges juice market
Jess 200
Jessica Jacobsen
December 20, 2021
No Comments
As the juice and juice drinks category sees increasing competition from emerging beverage categories, beverage-makers, too, are looking to reimage this classic category.
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REBBL’s immune support

Functional beverages see demand increase throughout pandemic

Hydration, immune support claims resonate with consumers
Jess 200
Jessica Jacobsen
December 1, 2021
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In the beverage market, functionality has become the figurative propulsion system driving new product development. Product claims such as hydration, immune support and digestive health are just some of the functions influencing new beverages.
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Nirvana HMB and Select spring waters

October 29, 2021
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Nirvana Water Sciences Corp. introduced its science-backed infused spring waters: Nirvana HMB and Nirvana Select. 


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Performance beverages
R&D Feature

Consumers incorporate performance beverages into their everyday routines

Plant protein usage increases within performance beverages
Taylor karg beverage industry
Taylor Karg
September 29, 2021
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Performance beverages were once a go-to solution only for athletes and fitness-minded consumers, but recently more and more consumers are turning to these products to enhance their everyday lives.
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HYDRATE.png

MANTRA Labs HYDRATE

September 23, 2021
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Nutrition company MANTRA Labs introduced HYDRATE, a new broad-spectrum hydration drink mix.


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FITAID Strawberry Lemonade
Up Close With

LIFEAID launches functional drinks to boost post-workout recovery

From sleep-aid to fitness, new products see success
Sarah graybill
Sarah Graybill
July 28, 2021
No Comments
LIFEAID Beverage Co. has hit the ground running post-pandemic with two recent product launches and a return to in-person tastings. On the road ahead, consumers can expect to see more functional offerings and “exciting” news in 2022.
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Jessica Jacobsen
Beverage Beat

Smarter hydration takes center stage in beverage development

Beverage-makers highlight reduced sugar formulations in hydration drinks
Jess 200
Jessica Jacobsen
July 16, 2021
One Comment
Many consumers understand the importance of hydration, but survey data shows they might need a reminder about what proper hydration entails.
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More Articles Tagged with 'hydration beverages'
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