Items Tagged with 'hydration beverages'

Allison and Stephen Ellsworth, the founders behind prebiotic soda brand Poppi, launched jetty, a hydration brand built for the modern consumer and real everyday life, the company shares. 

Brad Woodgate, founder of Joyburst, says that the blurring of lines within beverages has presented opportunities to meet consumers at different occasions.

Celsius announced CELSIUS Energy+ Hydration, a new energy drink that combines 200 mg of caffeine with 670 mg of combined electrolytes, and unveiled redesigned cans for ROCKSTAR Energy.

The Gatorade Sports Science Institute (GSSI) recently presented findings from its first “Body of Science” study, highlighting several disparities in how women hydrate and fuel their bodies.

The Gatorade Sports Science Institute (GSSI), Gatorade’s research arm with four decades of experience in hydration, nutrition, and human performance, presented the findings from its first “Body of Science” study. 

Bucked Up has expanded its RTD lineup with two new launches: Drive Hydration and Refreshers.

Dr. Brown’s announced the launch of a new recovery-focused hydration beverage: Dr. Brown’s Electrolyte Solution.

Plant waters continue steady performance in the market with products supporting consumer need states around hydration, wellness and plant-based diets.

oHy, Grand Rapids, Mich., announced the nationwide launch of two new flavors: Blackberry and Pineapple.

BODYARMOR Sports Drink, a brand of The Coca‑Cola Co., unveiled BODYARMOR FIT, a new sparkling sports drink that brings modern hydration to everyday moments.