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Home » Keywords » millenials

Items Tagged with 'millenials'
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ARTICLES

Last Drop - Taylor Karg - Beverage Industry

Craft beer drinkers crave local experiences

Millennials drive craft beer sales, taproom visits
Taylor-karg-beverage-industry
Taylor Karg
January 17, 2019
No Comments
Amidst the happy hours, an activity my friends and I enjoy doing is trying out different local breweries. As we attempt to expand our beer palates, the experience and feel of the establishment also is an important factor.
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Gancia Sparkling Wines

Gancia Sparkling Wines launches new platform

Marketing program designed to reach millennial consumers
December 3, 2018
No Comments

Gancia Sparkling Wines, a brand of New York-based Roust Americas, announces the launch of its new marketing platform drink beauty, which was created to appeal to millennial consumers. 


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Pervida Calm - Beverage Industry

Cannabis-infused beverages an evolving market

CBD, THC products increasingly popular
Taylor-karg-beverage-industry
Taylor Karg
November 20, 2018
No Comments
Beverage companies are delving into the cannabis realm and fashioning alcohol and non-alcohol beverages infused with cannabidiol (CBD) and tetrahydrocannabinol (THC), and the move seems to be appealing to the masses.
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Mixologist Tara Jagodzinski mixes her award-winning cocktail, “The Spaisi Ginger”. - Beverage Industry

On-trend cocktails drive sales on-premise

Cocktail competitions, chatbots fuel innovation with mixologists, consumers
Barbara-h200x200
Barbara Harfmann
October 29, 2018
No Comments
The quest to perfect and expand on traditional offerings continues to evolve as witnessed by national cocktail competitions, happy hours and step-by-step recipes on websites and cocktail chatbots, which are furthering consumers’ fascination and enjoyment of cocktails at home and on-premise.
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Cocktail trends inspire new bar experience. - Beverage Industry.

Cocktail trends inspire new bar experience

Chris Luzar
October 17, 2018
No Comments
Classic with a twist, similar but different, bar operators are venturing beyond the standard gin and tonic.
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Amelia Bay RTD Tea White Paper - Beverage Industry
Sponsored Content

Better-for-You is Booming and RTD Tea Fills the Bill

October 4, 2018
No Comments
The white paper highlights how Amelia Bay’s all-natural brewing process consistently delivers a consumer-pleasing clean label and great tasting, high quality product.
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Barbara Harfmann, Between Drinks column

Beverage brands maintain transparency on social media

Smartphone usage rises more than 400 percent
Barbara-h200x200
Barbara Harfmann
August 17, 2018
No Comments
Because many consumers use social media to connect with brands and vice versa, beverage companies are engaging with fans on a variety of digital and social media platforms.
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Sparkling Ice Mystery Fruit Flavor - Beverage Industry

Digital marketing, social media connects consumers to beverage brands

Augmented reality enables consumer connection
Taylor-karg-beverage-industry
Taylor Karg
August 14, 2018
No Comments
Increasing the array of channels, devices and platforms that splinter mass communication into the thousands of niche outlets, allows brands to cater to specific audiences.
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Zola New Energy Line - Beverage Industry

Energy drinks gain healthy positioning

Energized opportunities abound
Stephanie_headshot_new_cropped
Stephanie Cernivec
August 7, 2018
No Comments
In the battle to compete, many manufacturers joined the energy shots segment, creating an entire sub-category.
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Millennials continue to be in vanguard of industry trends - Beverage Industry

Millennials continue to be in vanguard of industry trends

Generation shows preference for clean label, local products
Jess-200
Jessica Jacobsen
May 31, 2018
No Comments
Beverage companies and foodservice outlets are employing digital marketing efforts, expanding clean-label offerings and sourcing locally to reach the millennial generation.
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Events

October 23, 2018

Innovation: The Evolving Beverage Market

ON DEMAND: In Beverage Industry’s annual New Product Development Webinar, experts will detail how manufacturers are balancing the evolving trends of today's consumers when developing new beverages.

March 19, 2019

BevOps Fleet Summit

The 13th annual BevOps Fleet Summit, hosted by Beverage Industry magazine, is a learning and information sharing experience for warehousing, operations and fleet management. This 3-day conference will address business challenges and industry trends of today’s beverage marketplace.
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Wine Trends

Which trend in wine will have the greatest impact on the category?
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Products

Beverage Quality and Safety

Beverage Quality and Safety

Based on an IFT short course, Beverage Quality and Safety offers information on the latest beverage industry trends related to products, processing, and packaging technologies - including new generation nutraceutical beverages

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Beverage Industry Magazine

Beverage Industry - February 2019

2019 February

February’s cover feature tells the story of Cott Corporation and its journey in how it became one of the biggest companies in the HOD market. Also examined in this month’s issue is the top trends in the wine, health-and-wellness, and cognitive health and energy categories. Discover other top trends in products, packaging and ingredients!

Check back throughout the month for additional content.

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