Approximately 63 percent of Americans drink coffee, according to the 2019 National Coffee Data Trends. Although coffee exports are decreasing globally, coffee as a distinctive, aromatic ingredient in food and beverages is expanding. Beyond flavor and aroma, attributes like coffee’s purported anti-inflammatory polyphenols are helping to drive product innovations across multiple categories, experts note.

As the demand for healthy, functional, performance-based beverages continue their upward trajectory, OWYN is literally “owning” its share of the marketplace through truth and transparency.

Humblemaker Coffee Co. has released the first-ever line of premium functional cold brew shots.

101 Cider released its self-titled cold-pressed juice that was created for adults only.

So Good So You has released two new organic, plant-based probiotic juice shots: Sleep and Beauty. These cold-pressed juices are made with whole-food ingredients, and are 100 percent organic, non-GMO and contain 1 billion probiotics in every bottle, the company says.

Broomfield, Colo.-based STōK Cold Brew, a brand of Danone North America, is giving consumers a new way to fuel their coffee with its latest line of products: STōK Fueled Creamers and Ready-to-Drink Coffee. The new beverages are geared toward those who are looking to jump-start their day as the STōK Fueled line includes extra calories from protein, butter and MCT oil, it says.