The temporary shuttering and reduced capacity of many on-premise outlets has resulted in spirit sales shifting to off-premise, helping U.S. spirit sales to increase 27 percent, totaling $10.1 billion for the 52 weeks ending Feb. 21.

Conducted by One Poll on behalf of Califia Farms, a recent study of 2,000 American coffee drinkers compared the lifestyles of hot coffee and cold coffee drinkers ― highlighting that the type of coffee tells a lot about consumer demographics.

Healthy beverage choices are influencing the U.S. beer market as non-alcohol beer continues to post strong sales numbers.

Import beers have long been known for their dollar sales contributions to the U.S. beer market due to its higher price point; however, volume sales are projected to be on the rise for the beer segment as well.

With growth outpacing all other beer segments, flavored malt beverages have been the success story of the beer market thanks to the strong performance of hard seltzers.

The U.S. beer market remains in a state of flux as consumers move away from historical strongholds for more premium offerings. As a result, domestic beer sees its super-premium sector outpacing the segment.

With the reduction of on-premise options, craft beer saw off-premise hold up the category as it navigated impacts of the pandemic.

Although hard ciders account for a small portion of the overall beer market, the segment has weathered the challenges of the pandemic thanks to its off-premise presence.

When it comes to case packing and wrapping for the beverage market, operations managers are in search of highly versatile equipment to handle today’s diverse portfolios.

In the beverage market, the latest innovations in processing technology is ensuring formulators can process new products with efficacy and efficiency.