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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

Jessica Jacobsen
Beverage Beat

CMO Council survey suggests growth recovery in store for 2021

Marketing technology to play growing role, report suggests
Jess 200
Jessica Jacobsen
February 16, 2021
No Comments
In its “Getting it Done in 2021,” the Chief Marketing Officer (CMO) Council highlights a recent survey that shows global marketing leaders are projecting an optimistic outlook for growth recovery in 2021.
Read More
recycled content cap on DASANI water bottles
Cover Feature

Beverage players help advance sustainable packaging, recycling efforts

Increasing number of packages utilizing rPET
Jess 200
Jessica Jacobsen
February 5, 2021
No Comments
The beverage industry’s leading companies are furthering the sustainable packaging movement through the use of rPET plastic bottles as well as investments in recycling infrastructure.
Read More
Tesla Nootropics
R&D Feature

Cognitive, energy support sees increased interest from consumers

Beverages expand beyond traditional markets to deliver cognitive, energy support
Jess 200
Jessica Jacobsen
January 28, 2021
5 Comments
Consumer packaged goods (CPG) manufacturers are formulating with a host of functional ingredients that are designed to make the aging process less strenuous and more focused.
Read More
Dematic Beverage Warehouse
Operations

Automated solutions gain foothold in beverage storage

SKU proliferation, shrinking workforce contribute to storage innovations
Jess 200
Jessica Jacobsen
January 25, 2021
No Comments
For beverage warehouse operations, a library of consumer trends are making operators view automation as the go-to solution in storage and retrieval.
Read More
Jessica Jacobsen
Beverage Beat

2021 ushers new era of design for Beverage Industry

eMagazine adds features, interactions to bring content to life
Jess 200
Jessica Jacobsen
January 19, 2021
No Comments
Beverage Industry and our parent company, BNP Media, are more than excited to introduce the latest in eMagazine design.
Read More
Kin Euphorics Dream Light
R&D Feature

Consumers motivated to mitigate stress levels through foods, beverages

Adaptogens, cannabinoids among ingredients beverage-makers employing
Jess 200
Jessica Jacobsen
December 28, 2020
No Comments
Although consumers were indicating high stress levels before, the emergence of the pandemic has exacerbated the issue, prompting beverage-makers to turn to a collection of ingredients to help reduce stress hormones.
Read More
Krones’ Modulfill Bloc FS-C
Packaging Equipment

Demand for can packaging impacts filling, seaming equipment

Jess 200
Jessica Jacobsen
December 22, 2020
No Comments
The increased demand for aluminum cans, coupled with diverse portfolios, is prompting original equipment manufacturers to develop can filling and seaming systems that support this fast changeover environment.
Read More
Jessica Jacobsen
Beverage Beat

On-premise, foodservice embrace new dynamics

Digital solutions in-store for restaurants in 2021
Jess 200
Jessica Jacobsen
December 17, 2020
No Comments
On-premise and foodservice operators are embracing the new dynamics brought on by the pandemic in order to engage with consumers.
Read More
tea products
Ingredient Spotlight

Tea suppliers support better-for-you beverage development

Coupling tea with vanguard categories, flavors will boost health associations, experts note
Jess 200
Jessica Jacobsen
November 25, 2020
No Comments
In the beverage market, the ascension of health and wellness is elevating ingredients like tea, which are touted for their healthy product attributes.
Read More
Triton, an energy drink with L-Theanine
Category Focus

Private-label beverages are combining value with quality

Premiumization proliferates among private-label beverages
Jess 200
Jessica Jacobsen
November 20, 2020
No Comments

Historically known for its value attributes, private-label beverages are getting a premiumization boost as consumers also seek quality from these cost-friendly products.


Read More
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