Beverage Industry Top Stories

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Loyalty from energy drink consumers have helped this market thrive, but efforts to appeal to the fitness lifestyle community and gamers is giving the category an opportunity to expand.

Happi’s beverage combine the emerging cannabis category with the already-established seltzer category.

As a significant number of ready-to-drink (RTD) consumers dine out at least once a week, RTD alcohol is retaining its position as a popular and successful alcohol beverage category across the American on-premise, CGA data shows.

In June, Swoon brought Barbiecore to the beverage aisle with the limited-edition release of Barbie x Swoon Pink Lemonade. That partnership led to the zero-sugar brand experiencing its highest monthly volume sales.

Out-of-home advertising is offering opportunities for brands to step up their efforts with truck media.

Health-Ade Kombucha has benefited from the momentum in consumer health and wellness trends as the company crafts high-quality kombucha through its use of organic ingredients.

Distribution operations looking to ease their way into the electric vehicle (EV) realm, increasingly can do so through leasing, as more and more leasing companies are adding the zero-emissions trucks into their portfolios of offerings for their delivery fleet customers.

When it comes to the incorporation of palletizing and depalletizing systems, experts highlight how these operations serve as the bookends in the automation cycle.

With growing awareness of the connections between individual health and that of nature or the environment, such interests are prompting more consumers to seek out clean label and non-GMO beverages.

Beverage Industry provides an in-depth look into the performances and trends in the alcohol and non-alcohol categories within the last year. The report includes update statistics from Chicago-based Circana as well as industry trends and forecasts into what’s next.