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STOK battical

STōK Cold Brew Coffee offering sabbaticals

STōK-bbatical will help 3 people pursue dreams
August 20, 2019

STōK Cold Brew Coffee, a brand of Broomfield, Colo.-based Danone North America, officially is calling for applications to take a STōK-bbatical and will pay you to pursue what you're truly passionate about.


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Johnnie Walker GoT

Johnnie Walker celebrates ‘Game of Thrones’ legacy

Brand introduces two limited-edition Scotch whiskies
August 19, 2019

Johnnie Walker, a brand of Norwalk, Conn.-based Diageo North America, and HBO Licensing & Retail announced they are introducing two new Scotch whiskies to the realm in honor of the enduring legacy of HBO’s series “Game of Thrones.” A continued collaboration with HBO, the limited-edition whisky blends are inspired by the fictional houses of Westeros — House Stark and House Targaryen — and are successors to the White Walker by Johnnie Walker limited-edition blend that launched in 2018.

 

 


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Dr Pepper Fansville

Dr Pepper ‘Fansville’ returns for 2nd season

Marketing campaign to run through college football season
August 19, 2019

Keurig Dr Pepper, Plano, Texas, announced that “Fansville,” the Dr Pepper parody TV show drama, returned in time for the 2019-2020 college football season.


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Juicy Juice

Juicy Juice adds 3 better-for-you beverages to lineup

Juice brand partners with America's Nutrition Expert Mitzi Dulan
August 16, 2019

Juicy Juice, a brand of Harvest Hill Beverage Co., Stamford, Conn., is adding three new better-for-you options to its portfolio: Fruitifuls Organic, Juicy Waters and Juicy Juice + Protein.


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Strawberry Gin

Puerto de Indias expands to Connecticut, Georgia

Slocum and Sons, Savannah Distributing to represent brands in those markets
August 14, 2019

Puerto de Indias, New York, is expanding distribution of its flagship Strawberry Gin this summer to new U.S. markets including Connecticut and Georgia.


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Black Velvet

Heaven Hill Brands to acquire Black Velvet Canadian Whisky

Spirits company also will purchase Black Velvet Distilling facility
August 13, 2019

Heaven Hill Brands, Bardstown, Ky., has signed an agreement to acquire Black Velvet Canadian Whisky, the second-largest selling Canadian whisky in the world, from Victor, N.Y.-based Constellation Brands Inc. 


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Natural Light Seltzer

Natural Light Seltzer hits the hard seltzer market

New brew available in fruit-flavor blends
August 12, 2019

Natural Light, a brand of St. Louis-based Anheuser-Busch, announced the launch of Natural Light Seltzer, a flavor-forward, 6 percent alcohol-by-volume beverage that is available in two blends of fruit flavors: Aloha Beaches and Catalina Lime Mixer.


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Dunkin Pumpkin Latte

Dunkin’ celebrates fall season early with pumpkin releases

Foodservice operator will open 8 pop-up Pumpkin’ restaurants for early tastings
August 12, 2019

The calendar and climate still say summer, but for pumpkin lovers across the country, the excitement and demand for the favorite flavor of fall already is here. Canton, Mass.-based Dunkin’ is fulfilling fans’ fall wishes by bringing back classic Pumpkin Flavored Coffees, introducing a new pumpkin espresso beverage and even rebranding eight Dunkin’ shops across the U.S. as Pumpkin’ to serve guests a first taste for free.


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Phocus Peach

Phocus releases Peach flavor for sparkling water lineup

New flavor launched in conjunction of National Peach Month
August 5, 2019

Sparkling water brand Clear/Cut Phocus (Phocus), Louisville, Ky., launched its new Peach flavor in conjunction with August's National Peach Month. Peach will join the current roster of Phocus offerings which includes Grapefruit, Blood Orange, Yuzu & Lime, Cucumber, and Natural, and will be available nationwide. 


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VOSS Water and The Rock

The Rock, VOSS Water unveil first campaign together

Creative showcases Dwayne Johnson’s day-to-day as part of Live Every Drop
August 5, 2019

Dwayne Johnson and New York-based VOSS Water introduced VOSS’ newest consumer-facing advertising and social media campaign: Live Every Drop. 


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