As more consumers look for solutions to help maintain strong bones and support overall joint function, experts highlight the ingredients beverage-makers are utilizing, as well as the benefits they provide.
With health and wellness trends continuing to prompt innovation across beverage categories, experts highlight how the sports and recovery drink markets are catering to consumers’ evolving need states.
With more interest in the brain-body connection, consumers increasingly are seeking beverage solutions that not only support cognitive health, but also mental and emotional well-being.
Following a recent revoking of authorization by the Food and Drug Association (FDA), manufacturers choice of FD&C Red No. 3, ingredient suppliers are stepping up their efforts to support food and beverage-makers color solution needs.
The increasing interest in functional beverages often focuses on the attributes these ingredients can provide consumers. However, as these beverages and ingredients proliferate, the colors market is playing a vital role in supporting this trend.
The signing of California AB-2316 and AB-418 have placed greater interest on natural color solutions as beverage manufacturers consider impact of state’s legislation.