Alternative Drinks

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NutraBio Labs Inc. announced the launch of PROTEIN NOW!, a shelf-stable protein shot delivering 21 grams of protein in a travel-friendly 3.38-ounce bottle. 

De Soi, the non-alcohol drinks brand co-founded by Katy Perry, announced the launch of Social Spritz, a line of functional NA seltzers designed for all-day enjoyment. 

Once an emerging entrant to the beverage market, plant-based milks have shown signs of reaching maturation.

Lawson’s Finest Liquids announced the launch of Sip’N, a non-alcohol IPA.

RYZE announced the launch of its all-new Pumpkin Spice Latte, bringing the flavors of the season’s iconic drink into a functional morning ritual, it says.

Real Coco has launched its best-selling Organic Pure Coconut Water in a new 480-ml canned format.

Following the launch of its signature lineup of herbal energy drinks, Heroot, founded by Tomas Prucha, unveiled its Herbal Tonic Shot.

Liquid I.V. has launched its newest limited-edition flavor: Hydration Multiplier Blood Orange.

Califia Farms unveiled its 2026 seasonal lineup, all made with simple ingredients.

Founded in 2019 as an “all-natural social tonic,” Cann sits at the intersection of sober curiosity and cannabis curiosity.