Anheuser-Busch announced the latest addition to its non-alcohol beer portfolio: Michelob ULTRA Zero Lime. 

A new superior and refreshing alcohol-free brew with 0.0% ABV, just 39 calories and a citrus twist made with real lime, Michelob ULTRA Zero Lime is ideal for consumers seeking lighter choices this time of year, the company says.

“Our focus is always on our consumers and ensuring that we continue to invest and innovate in growing segments to meet their needs, and that includes brewing three of the fastest-growing non-alcohol beer brands in the industry,” said Kyle Norrington, chief commercial officer at Anheuser-Busch, in a statement. “As Michelob ULTRA Zero continues its strong growth, we’re excited to unveil Michelob ULTRA Zero Lime, another amazing option for consumers looking for lighter flavor forward choices while maintaining an active lifestyle.”  

Available wherever Michelob ULTRA is sold, Michelob ULTRA Zero Lime will be sold in six-packs of 12-ounce bottles nationwide, and in 12-packs of 12-ounce cans in select states, starting this month, it notes. 

www.michelobultra.com