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Home » Topics » Category Focus » Beer

Beer
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Innis and Gunn

Innis & Gunn packaging reflects barrel-aging roots

International craft brewer pays homage to Edinburgh, Scotland
May 1, 2018

Innis & Gunn unveiled a brand new look with a unifying packaging rebrand across its core barrel-aged and craft brewed beers range.


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Tiger Beer Uncaged Heroes

Tiger Beer details ‘uncaged’ campaign

Beer brand celebrates local heroes
April 13, 2018

As part of its latest campaign, Tiger Beer, a brand within White Plains, N.Y.-based HEINEKEN USA’s Five Points Trading Co., takes the idea of “uncaging” beyond emerging talent to local heroes and focuses it on a specific type of creative: those whose bold approach to their craft serves a good cause.


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Henry’s Hard Sparkling announces new packaging

Hard seltzer available in 12-ounce slim cans
April 10, 2018

Henry's Hard Sparkling Water, a brand of Chicago-based MillerCoors, now is available in new 12-ounce slim cans at retailers nationwide. 


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Bud Light Lime and Orange

Bud Light expands citrus portfolio

Beer brand reformulates Bud Light Lime, releases Bud Light Orange
April 10, 2018

Bud Light, a brand of St. Louis-based Anheuser-Busch, is expanding the brand’s citrus portfolio with a reformulated Bud Light Lime and the addition of Bud Light Orange. Both light lagers are brewed with real lime and orange peels, and deliver a clean and crisp taste that highlights natural citrus flavors in every sip, the company says. 


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Deschutes Brewery - Beverage Industry

Deschutes Brewery celebrates 30th anniversary

Craft brewer announces canned packaging format for 3 brews
jessica Jacobsen
Jessica Jacobsen
March 29, 2018
Beginning as a small brewpub in 1988, Deschutes Brewery saw its demand proliferate as the craft brewer opened its first brewing production facility near the Deschutes River in 1993.
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Heineken Cooler Pack

Heineken’s CoolerPack returns for summer

18-pack to be featured on national TV throughout season
March 28, 2018

Heineken, a brand of White Plains, N.Y.-based Heineken USA, is bringing back the CoolerPack, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by removing the top of the case and adding ice. 


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Arnold Palmer Spiked

Arnold Palmer Spiked Half & Half

March 22, 2018

Through a joint partnership with AriZona Beverages, MillerCoors unveiled Arnold Palmer Spiked Half & Half nationwide. 


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Strongbow Rosé Apple offers the brand a chance to attract wine consumers, HEINEKEN USA’s Jessica Robinson says. (Image courtesy of HEINEKEN USA) - Beverage Industry

Alcohol migration trends sparks innovation for HEINEKEN USA

Strongbow Rose Apple is driest hard cider in portfolio
jessica Jacobsen
Jessica Jacobsen
March 19, 2018
Alcohol migration trends have impacted the U.S. beer market. However, beer manufacturers are combating this trend through innovative new product releases.
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CBC heads to Nashville

35th annual conference to take place April 30-May 3
March 16, 2018
The Brewers Association’s 2018 Craft Brewers Conference (CBC) & BrewExpo America will descend upon Music City USA for four days of education and networking.
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Brewers Association founder to retire

Charlie Papazian schedules retirement for Jan. 23, 2019
March 16, 2018
The Boulder, Colo.-based Brewers Association (BA) announced that founder and past president Charlie Papazian will retire from the BA on Jan. 23, 2019, which also marks his 70th birthday and 40 years building the craft brewing community.
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