Beverage companies on Beverage Industry’s Top 100 Beverage Companies of 2017 list are focused on new product development, packaging and all the details – large and small – that go into expanding operations and increasing sales in an increasing competitive marketplace. We invite you to take a closer look at the state where most companies reside – California is No. 1 – find out the impact of social media on a brand, top cap ex spenders and much more.



Top Beverage Brands

Coca-Cola maintained its spot as the No. 1 beverage brand on the U.K.'s BrandFinance Global 500 list for 2017 with a value of more than $30 million. Pepsi and Moutai remained No. 2 and No. 3 on the list. Bud Light and Budweiser moved up on the list while NesCafé dropped to the seventh spot. Johnnie Walker fell three spots and Gatorade moved up a spot to round out the Top 10.

(Brand value, U.S. $ millions)
Coca-Cola 31,885
Pepsi 18,470
Moutai 12,283
Red Bull 6,738
Bud Light 6,608
Budweiser 5,863
NesCafé 5,364
Heineken 5,237
Gatorade 4,573
Johnnie Walker 4,548

Source: BrandFinance Global 500, 2017

Top 10 beverage Facebook pages

Fans are coming out in masses to support their favorite beverage brands on social media. Consumers continue to show their love, or should we say "like," through Facebook. Coca-Cola surpassed the 100 million mark and continues to distance itself from other brands. This year also saw Pepsi narowly eclipse NesCafé to claim the third spot while Starbucks fell from No. 3 to No. 5 on the list.

(By number of fans)
Coca-Cola 107,577,164
Red Bull 48,998,598
Pepsi-Cola 37,814,214
NesCafé 37,716,951
Starbucks 37,159,821
Monster Energy 26,446,055
Heineken 24,442,815
Sprite 22,868,714
Fanta 19,887,456
Jack Daniels 16,952,129

Source: Search conducted May 10, according to and individual page visits.

Top 100 by category

Once again, juices are the top contender among beverage categories when it comes to Top 100 companies. The breakdown paralleled last year's other than hard cider dropping to the last spot below liquid concentrates.

(Number of the Top 100 companies that produce)
Juice and juice drinks 33
Wine 25
Beer 22
Tea and RTD tea 20
Water 19
Spirits 17
Coffee and RTD coffee 15
Soft drinks 14
Energy drinks and shots 13
Sports and protein drinks and shots 11
Dairy-based drinks and alternatives 8
Flavored malt beverages 7
Beverage mixes 6
Liquid concentrates 6
Hard cider 5

Top 100 by location

California continues to be the home state to the most companies among Beverage Industry's annual Top 100 report. Although the total number is down from last year because of mergers and acquisitions, the Golden State still resides comfortably at the top of the list.

California 16
New York 10
Illinois 6
Washington 5
Canada 4
Colorado 4
Texas 4
United Kingdom 4

Top cap ex spenders

Beverage companies continued to invest in their operations in 2017. This year's Top 2 spenders held their spots, while Davide Campari jumped to No. 3. moving PepsiCo Inc. to No. 4. Heineken N.V. held its spot at No. 5, as did No. 6 Unilever Group. The Coco-Cola Co. fell to No. 7 and Molson Coors made the list this year at the No. 9 spot.

(Public companies, U.S. $ millions)
Anheuser-Busch InBev 4,124
Nestle SA* 4,010
Davide Campari 3,830
PepsiCo Inc. 2,969
Heineken N.V. 1,998
Unilever Group* 1,910
The Coca-Cola Co. 1,675
Starbucks Corp. 1,159
Molson Coors 1,449
Danone Group 1,141

*Includes cap ex spending against non-beverage products

Source: Reported and publicly available information via 2017 annual reports

Number of employees

Maintaing a strong team is essential to beverage companies looking to succeed. This year, the list stayed relatively consistent to 2016, but Nestle SA claimed the No. 2 spot, moving PepsiCo Inc. down to the No. 3 spot. Anheuser-Busch InBev, Unilever Group and LVMH Moët Hennessy Louis Vuitton maintained their same positions as last year. Danone Group moves up to the No. 7 spot, moving Heineken N.V. up one spot at No. 8. The Coca-Cola Co. moves down to the No. 9 spot, making room for Diageo PLC to make the list at No. 10.

Nestle SA* 323,000
Starbucks Corp. 277,000
PepsiCo Inc.* 263,000
Anheuser-Busch InBev 200,000
Unilever Group* 161,000
LVMH Moët Hennessy Louis Vuitton* 153,000
Danone Group 100,000
Heineken N.V. 80,425
The Coca-Cola Co. 61,800
Diageo PLC 30,400

Source: Reported and publicly available estimates of numbers of employees

*Includes employees in non-beverage divisions