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Home » Topics » Category Focus » Carbonated Soft Drinks

Carbonated Soft Drinks
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PEPSI x PEEPS returns, unveiling the limited-time marshmallow cola now on shelves nationwide

Fans can unlock prizes through augmented reality egg hunt experience
February 15, 2023

Just in time for spring, Purchase, N.Y.-based PepsiCo, in partnership with Just Born Quality Confections, Bethlehem, Pa., announced its bringing back PEPSI x PEEPS, available now nationwide. Consumers can usher in spring with the one-of-a-kind treat, available for a limited time only, it says.


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Dr Pepper adds Strawberries & Cream to lineup

New marketing campaign to debut this spring
February 1, 2023

Dr Pepper, a brand of Keurig Dr Pepper, Burlington, Mass., Frisco, Texas, and Austin, Texas, debuted the newest flavor innovation to become part of the brand’s permanent portfolio as Dr Pepper Strawberries & Cream hits shelves nationwide this month. The new carbonated soft drink is the original 23 flavors of Dr Pepper swirled with layers of refreshing strawberry flavor and a smooth, creamy finish. 


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SkinTē’s Peach Mango, Black Raspberry

January 31, 2023

SkinTē announced the expansion of its wellness lineup with the launch of two new energy flavors, adding to its line of hydrating sodas.


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Sorta Pop

January 23, 2023

Blake’s Hard Cider (BHC) announced the debut of Sorta Pop probiotic soda, the first non-alcohol beverage in the brand’s 10-year history.


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Pepsi upgrades Pepsi Zero Sugar recipe

New zero-sugar soft drink well-received in consumer preference testing
January 13, 2023

Pepsi, a brand of Purchase, N.Y.-based PepsiCo, announced a new and improved Pepsi Zero Sugar. The company also is giving consumers the opportunity to redeem up to 10 million free Pepsi Zero Sugars starting during the NFL Playoffs through the Super Bowl. 


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PepsiCo debuts STARRY to lemon lime soda market

January 11, 2023

PepsiCo, Purchase, N.Y., announced the launch of STARRY, a lemon lime-flavored carbonated soft drink bursting with lemon lime flavor that delivers a crisp, refreshing bite, the company says. STARRY in Regular and Zero Sugar versions is available now at U.S. retailers and foodservice outlets nationwide.


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2023 Bottler of the Year: Heartland Coca-Cola Bottling Co.
Cover Feature

2023 Bottler of the Year: Heartland Coca-Cola Bottling Co.

Hometown instincts drive Midwest bottler
January 9, 2023

In the beverage market, no one understands the importance of the hometown community more than bottlers and distributors. Heartland Coca-Cola Bottling Co., Lenexa, Kansas, is no exception.


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Poppi raises $25M from CAVU Consumer Partners

Investment will buildout executive team, omnichannel growth
December 13, 2022

Prebiotic soda brand Poppi, Austin, Texas, announced $25 million in new financing led by CAVU Consumer Partners. The funding comes after a year of meteoric growth for Poppi, in which the brand experienced 148% increase in overall revenue and a 250% increase in online sales, it says.


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Coffee Sparkling Shrub

December 2, 2022

Women-owned Siren Shrub Co. announced teaming up with award-winning Ruby Coffee Roasters to release its new coffee drink: Coffee Sparkling Shrub.


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Pepsi unveils holiday campaign featuring a ‘Dirty Soda,’ Lindsay Lohan and Santa

Brand invites fans to join the ‘naughty list’ with chance to win cash for holiday gifts
December 1, 2022

With the holiday season in full swing, Purchase, N.Y.-based PepsiCo unveiled its new holiday campaign featuring Lindsay Lohan and Santa inviting fans to try a surprising and naughty new twist on an old tradition with the introduction of Pilk and Cookies.


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