New Packages

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Cool Cat, a line of low-calorie wine spritzer cocktails, introduced limited-edition PRIDE-theme packaging to commemorate June as National LGBTQ+ PRIDE Month. The rainbow-themed four-packs of 12-ounce cans are available for purchase in select on- and off-premise accounts in New York, California, Florida, Connecticut and online at drinkcoolcat.com.

CANTEEN Spirits revealed an all new packaging design across all three of its lines, plus new, larger eight-can variety packs for its vodka soda line. 

Bud Light announced a new partnership with the National LGBT Chamber of Commerce (NGLCC), the exclusive certifying body of LGBT-owned businesses. Bud Light also will bring its Rainbow aluminum bottles to the market, which over the years have become a symbol of June Pride Month celebrations across the country.

For the second year, Breckenridge Distillery combines the art of blending whiskey and color in the second edition of the Collectors Art Series, a limited release bottle with local Denver Street artist and muralist Alexandrea Pangburn. 

Spritz Society, the canned sparkling cocktail brand founded by Ben Soffer, is answering consumer demands by launching its first-ever variety pack.

D.G Yuengling & Son, Inc., America's Oldest Brewery, announced the return of its limited-edition cans in partnership with military veteran nonprofit Team Red, White & Blue (Team RWB) as part of the brewery’s Stars & Stripes program — Yuengling’s year-round campaign supporting our nation’s heroes, it notes.

Following last summer's release of the Fishers Island Lemonade’s line extensions, the craft lemonade canned cocktail brand announced the launch of Fishers Variety eight-pack, which includes three of the brand's award-winning flavors: four cans of Fishers Island Lemonade Original 9%, two cans of Fishers Spiked Tea 7% and two cans of Fishers Pink Flamingo 7%.

U.S. fine wine importer Taub Family Selections and Italian winery Cantina Puiatti announced a brand redesign, including a new logo and fresh packaging for three of their focus offerings: Sauvignon Blanc Friuli DOC, Ribolla Gialla Venezia-Giulia IGP, and Pinot Grigio Friuli DOC.

Chinaco commemorates 50 years of premium, authentic Mexican tequila with a reimagined bottle that signals a celebration of the brand’s heritage and incorporates a modern touch to reintroduce American consumers to this history-making brand. The new bottles are currently rolling out to retailers nationwide.

Budweiser launched the latest edition of its beloved patriotic cans, with a new twist this year: the Budweiser name will be removed and replaced with the word “Freedom.”