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Lone River Beverage Co. is giving summer a zesty new release with Lemonade Splash Variety Pack. The Lemonade Splash Variety Pack features four new flavors: Classic Agave, Prickly Pear, Hot Honey and Blueberry. 

Prebiotic soda brand poppi has partnered with influencer Alix Earle for a limited-edition can designed by Earle herself.

Dogfish Head is honoring the Grateful Dead’s 60th, and its own 30th anniversary with a special-edition release.

Brooklyn Brewery is unveiling a bold new look for East IPA. The refreshed design highlights East IPA’s deep NYC roots and steady presence in the city’s craft beer landscape, while keeping the same balanced, citrus-forward IPA inside, it says.

Bärenjäger Honey Liqueur introduced distinctive new packaging for core expressions Honey Liqueur and Honey Bourbon.

FIJI Water is celebrating summer with its new campaign spotlighting its iconic source story, the introduction of a 700-ml bottle, and a series of limited-time offers.

Avaline, the organic wine brand founded by Cameron Diaz and Katherine Power, unveiled its most stylish pour yet: a limited-edition bottle of its French Rosé, dressed in a custom design by iconic fashion designer and sustainability advocate Stella McCartney. 

Sparkling Ice announced a limited-time collaboration with mini-cans featuring Cuties Lil’ Zipper mascot alongside the beverage’s iconic fruit-filled ice cube for two new flavors: Mandarin and Orange Cream. 

BIOLYTE unveiled a brand redesign across all product lines, including ready-to-drink bottles and On The Go packets. The refresh features vibrant, bold colors, a simplified logo and updated flavor names.

Hampton Water, the premium rosé brand, is raising a glass to creativity, community, and culture with the launch of its inaugural Artist Series. To launch the series, Hampton Water partnered with renowned New York City based visual artist Cey Adams.