In the spirit of service and just in time for the holiday season, Green River Distilling Co. will offer free, personalized labels that turn bourbon bottles into lasting tributes and an unforgettable gift.

To create a custom label, consumers can visit GreenRiverWhiskey.com/Army to add the name they wish to celebrate. Green River will print and ship a personalized label free of charge that can be affixed at home to a bottle of Green River Army 250th Anniversary, or to any 750-ml expression of Green River Kentucky Straight Whiskey.

Custom labels will be available online now through the end of the year. Enthusiasts also can claim their label in person at Green River Distilling Co. in Owensboro or at Green River’s Whiskey Row Tasting Room in Louisville, Ky.

Earlier this year, Green River toasted the “drop” of a limited-edition bourbon honoring sacrifice and service. Green River’s Army 250th Anniversary release is the official whiskey of the Army’s momentous anniversary, it says. Presented Army Strong 111.1 Proof (55.55% ABV) as a nod to Veteran’s Day, this small batch selection of 4- to 7-year-old barrels is packaged in Green River’s iconic horseshoe bottle for a suggested retail price of $49.99.

A portion of proceeds from bottle sales directly enhance quality of life for soldiers and their families including wellbeing, sports, fitness, libraries, entertainment and recreation, the company says. Lofted Spirits, parent company of Green River, annually contributes to an array of organizations that support and honor the Armed Forces including The Special Operations Warrior Foundation, the Special Operations Fund, USA Cares and the Bardstown-Nelson County Veterans Memorial.

This full-bodied Kentucky bourbon leads with caramel, black cherry, cocoa, and peppermint. The rich mouthful of toffee and toasted oak open up to a lightly spiced, bold finish that’s wholly distinct to this official whiskey honoring the U.S. Army, the company says.