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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Mountain Dew new label

Mountain Dew updates color palette

Kinetic graphic elements also get refreshed
February 27, 2017

In conjunction with its new global Do the Dew campaign, Mountain Dew has updated its packaging. 


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Viniq Shimmery

Beverage brands redesign packaging with consumers in mind

Companies update primary, secondary packaging
February 15, 2017
Viniq Shimmery Liqueur, a brand of E & J Gallo Winery, is utilizing a state-of-the-art foil from brand enhancement specialist API on its retail display box.
Read More
Sportables LLC

‘Hydrates Fast’ lead text on iXL performance beverage

New label result of consumer survey results
February 15, 2017
Sportables LLC announced a major rebrand for its flagship premium hydration brand iXL.
Read More
Viniq Shimmery

Viniq Shimmery Liqueur uses foil enhancements

Retail-ready packaging designed toward millennials
February 15, 2017
Viniq Shimmery Liqueur, a brand of E & J Gallo Winery, is utilizing a state-of-the-art foil from brand enhancement specialist API on its retail display box.
Read More
FIJI Water

Fiji Water rolls out sleek, slim bottles

New bottle design more convenient for travel
February 15, 2017
FIJI Water began rolling out a new, fresh look for FIJI Water bottles featuring a slim, sleek bottle design.
Read More
Van Gogh Vodka

Van Gogh Vodka unveils artistic packaging

Eight varieties part of redesign
January 16, 2017
Van Gogh Vodka unveiled new packaging for its self-titled lineup of vodkas. The project was a collaboration between Van Gogh Vodka and Spring Design Partners, which sought to re-imagine the on-shelf expression of the iconic namesake by creating a standout design that would elevate the flavored vodka segment, capture the millennial market and contemporize the brand, it says.
Read More
new multi-serve

Harmless Harvest introduces new 32-ounce bottle

New size rolls out at select Whole Foods Markets nationwide
January 16, 2017
Developed in response to consumer feedback, Harmless Harvest, an organic and Fair for Life-certified coconut water, introduced a new multi-serve, 32-ounce bottle that offers four servings of coconut water, the company says.
Read More
Deutsch Family Wine & Spirits

Deutsch Family Wine & Spirits modernizes packaging

New bottle, label reflects quality of brand
January 16, 2017
Deutsch Family Wine & Spirits announced the launch of a new bottle and label design for its premium American whiskeys: Redemption Rye, High Rye Bourbon and Bourbon.
Read More
Nomva

Nomva launches pouch packaging redesign

New packaging highlights organic, non-GMO
January 16, 2017
Nomva, a line of on-the-go probiotic smoothies, announced newly redesigned flexible pouch packs.
Read More
Heinken H41

Heineken unveil new lager crafted with unique yeast

New label reflects beer’s uniqueness
January 16, 2017
Heineken released a limited-edition brew: “Wild Lager” H41, a beer that features a rare, wild yeast that recently was discovered in a Patagonia forest at coordinates of 41 degrees south and 71 degrees west, the company says.
Read More
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