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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Nestle Pure Life Halloween Monster Bottles

October 29, 2015

To encourage trick-or-treaters to stay hydrated this Halloween, Néstle Pure Life released its limited-edition Halloween Monster bottles. 


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Geloso Beverage Group releases six-pack glass multi-pack

Multi-pack features four of the brand's eight flavors
October 16, 2015

Geloso Beverage Group’s Clubtails’ Cocktail-in-a-Can line, which were initially only available in 16-ounce single cans, now is available in a six-pack glass multi-pack featuring four of the brand’s eight flavors: Sex on the Beach, Bahama Mama, Long Island Iced Tea and Blue Motorcycle.


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Deschutes Brewery updates carton and tap handle designs

New look displays company name prominently
October 16, 2015
Deschutes Brewery’s bottles, cartons and tap handles now sport a new, updated look designed to better reflect the quality of the beer inside while increasing shelf presence and display impact, the company says.
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Fiji water debuts new 700-ml bottle

New bottle has a slim shape
October 16, 2015
Fiji Water, a brand of Roll Global LLC, debuted its new 700-ml bottle in conjunction with its The Lolë White Tour, a series of yoga events around the world.
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Chateau Ste. Michelle partners with artists for 1993 vintage

Each artist series vintage to feature artists' work on label
October 16, 2015
To commemorate the 20th vintage, Chateau Ste. Michelle partnered with Dale Chihuly, the first artist to present artwork on the Artist Series label for the 1993 vintage.
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Celestial Seasonings unveils new brand look

Redesigned packaging highlights new logo
October 16, 2015

Hain Celestial Group Inc., unveiled its new brand look and feel, including redesigned packaging highlighting the brand’s heritage with a new, contemporary logo.


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Beverage-makers redesign labels, release variety packs

Fiji Water, Dos Equis and Celestial Seasonings among those releasing new packaging
October 16, 2015

Celestial Seasonings, a brand of The Hain Celestial Group Inc., unveiled its new brand look and feel, including redesigned packaging highlighting the brand’s heritage with a new, contemporary logo.


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Wild Ginger Beer Co. partners with Flowdesign for new product

Package design highlights ginger flavor
Barbara Harfmann
September 16, 2015

With a plethora of alcohol and non-alcohol brands in the beverage landscape, packaging is paramount to attracting consumers. In the case of Wild Ginger Original Alcoholic Ginger Beer, a new craft beer, Dan Matauch, founder of Northville, Mich.-based Flowdesign, the firm that designed the new beer’s packaging, says the name itself immediately sparked his imagination.


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Marley coffee announces new recyclable EcoCup

Company will move all single-serve varieties to new EcoCup
September 16, 2015

Marley Coffee announced the first official retail shipment of the new recyclable EcoCup, an easy-to-recycle single-serve capsule that’s compatible with most Keurig K-Cup machines.


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Boston Beer Co. releases new aluminum can packaging

Angry Orchard Green Apple now available in 16-ounce cans
September 16, 2015

The cider makers at Angry Orchard Cider Co., a brand of The Boston Beer Co., released Angry Orchard Green Apple in 16-ounce cans.


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